Lead Analyst
7 months ago
Job Title:
Lead AnalystJob Description:
Key responsibilities:
Convert business problem into an analytical problem by assessing available data sources and data sets Solve the business problem - identify factors, test hypotheses, conduct EDA, design solution and outputs Lead the team in evaluating relevant analytical techniques and choose/propose a champion model/methodology Analyze, assess findings, generate insights and present recommendations through reports/dashboards/excel/presentations Independently plan and execute key projects including last mile to delivery Research & develop point of views on emerging problems, new ways of solving existing problems Mentor and up-skill team on the analytics consulting career roadmap Spot opportunities that could potentially generate new business for Merkle within existing and new client accounts Support campaign strategy and planning with audience insights analysis, sizing and research using tools Document best practices and seek out opportunities to improve existing processes Manage campaign timelines and deliverables across internal and external teams Leverage solutions and tools to provide recommendations on driving client’s campaigns and objectivesSkillsets:
SQL (Expert), Python (Intermediate) Visualization/BI Tools – (At least one out of Tableau, LookerStudio, PowerBI, Dataroma) Statistical Modelling knowledge - Regression, Time-Series, Clustering Advanced Excel & Powerpoint EDA Analysis / business insights recommendationsGood to have:
R/SAS Cloud Platforms (GCP/ Azure/ AWS) AI / Deep Learning-
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