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Social Media Marketing

3 months ago

Jaipur, India Cognus Technology Full time
Job Description

Job Summary:

We are seeking a dynamic and creative Social Media Marketing Specialist to join our marketing team. The ideal candidate will be responsible for developing and executing social media strategies that drive engagement, increase brand awareness, and generate leads. The Social Media Marketing Specialist will work closely with the marketing team to create compelling content, manage social media accounts, and analyze performance metrics to optimize our social media presence.

Key Responsibilities:

  • Develop and implement social media strategies aligned with business goals and objectives.
  • Create, curate, and manage high-quality content for social media platforms including Facebook, Instagram, Twitter, LinkedIn, and others.
  • Monitor social media channels, engage with followers, and respond to comments and messages in a timely manner.
  • Analyze social media metrics and performance data to assess the effectiveness of campaigns and identify areas for improvement.
  • Collaborate with the marketing team to design and execute social media campaigns, promotions, and contests.
  • Stay up-to-date with the latest trends, tools, and best practices in social media marketing.
  • Conduct market research and competitor analysis to identify new opportunities and strategies.
  • Prepare and present reports on social media performance and campaign results to stakeholders.
  • Manage social media advertising campaigns, including budget allocation, targeting, and ad creation.


Requirements
Job Summary: We are seeking a dynamic and creative Social Media Marketing Specialist to join our marketing team. The ideal candidate will be responsible for developing and executing social media strategies that drive engagement, increase brand awareness, and generate leads. The Social Media Marketing Specialist will work closely with the marketing team to create compelling content, manage social media accounts, and analyze performance metrics to optimize our social media presence. Key Responsibilities: Develop and implement social media strategies aligned with business goals and objectives. Create, curate, and manage high-quality content for social media platforms including Facebook, Instagram, Twitter, LinkedIn, and others. Monitor social media channels, engage with followers, and respond to comments and messages in a timely manner. Analyze social media metrics and performance data to assess the effectiveness of campaigns and identify areas for improvement. Collaborate with the marketing team to design and execute social media campaigns, promotions, and contests. Stay up-to-date with the latest trends, tools, and best practices in social media marketing. Conduct market research and competitor analysis to identify new opportunities and strategies. Prepare and present reports on social media performance and campaign results to stakeholders. Manage social media advertising campaigns, including budget allocation, targeting, and ad creation.