Marketing Manager
3 months ago
SK Translines is a leading provider of end-to-end logistics solutions. We specialize in indian freight forwarding, customs clearance, and supply chain management. With a global network and a commitment to excellence, we offer efficient and reliable services to businesses of all sizes.
The Role
The Marketing Manager will be responsible for developing and executing comprehensive marketing strategies to enhance brand awareness, generate leads, and support the company’s growth objectives. This role involves overseeing all marketing activities, managing a team, and collaborating with various departments to ensure cohesive and effective marketing campaigns.
Key Responsibilities:
- Marketing Strategy Development: Develop and implement marketing strategies that align with the company’s goals and objectives.
- Brand Management: Enhance and maintain the company’s brand image and ensure consistent messaging across all marketing channels.
- Campaign Management: Plan, execute, and manage multi-channel marketing campaigns, including digital, social media, email, content marketing, and events.
- Team Leadership: Lead, mentor, and develop a team of marketing professionals, fostering a culture of creativity and high performance.
- Market Research: Conduct market research to identify trends, opportunities, and customer needs, and use insights to inform marketing strategies.
- Content Creation: Oversee the creation of compelling marketing content, including blogs, case studies, white papers, videos, and social media posts.
- SEO and SEM: Optimize the company’s online presence through effective SEO and SEM strategies to drive traffic and generate leads.
- Analytics and Reporting: Monitor and analyze marketing metrics and KPIs to assess the effectiveness of campaigns and make data-driven decisions.
- Budget Management: Manage the marketing budget, ensuring cost-effective strategies and maximum ROI.
- Collaboration: Work closely with sales, operations, and other departments to ensure marketing efforts support overall business objectives.
Job Type: Full-time
Benefits:
- Health insurance
- Provident Fund
Schedule:
- Day shift
Supplemental Pay:
- Performance bonus
- Quarterly bonus
- Yearly bonus
Work Location: In person.
Ideal Profile
- You have at least 1 year experience ideally in Brand Marketing / Brand Manager or Consumer Insights / Market Research within Transport & Logistics industry.
- You are experienced in managing a wide range of qualitative and quantitative research.
- Experience within would be a strong advantage.
- You enjoy finding creative solutions to problems
- You are a strong team player who can manage multiple stakeholders
- You pay strong attention to detail and deliver work that is of a high standard
- You are willing to undertake more than 60% travel.
Education:
- Bachelor's (Preferred)
Experience:
- Logistics: 3 years (Preferred)
- Marketing: 3 years (Preferred)
- total work: 3 years (Preferred)
Language:
- English, Hindi, Marathi (Preferred) to effectively liaise with stakeholders in the region
Location:
- Jalgaon, Maharashtra (Preferred)
MUST HAVE EXPERIENCE IN LOGISTICS INDUSTRY
What's on Offer?
- Leadership Role
- Join a market leader within Transport & Logistics
- Strong opportunities to progress your career
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