Social Media Manager
Found in: Talent IN C2 - 2 weeks ago
Budget:-4-6 lpa
Experience:-3yr
Location:-Mumbai
Working mode:- Onsite Education:- Bachelors degree in business, marketing, or related field
Roles & Responsibilties:-
- Perform research on current benchmark trends and audience preferences
- Design and implement a social media strategy to align with business goals
- Set specific objectives and report on ROI
- Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
- Monitor SEO and web traffic metrics
- Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
- Communicate with followers, respond to queries in a timely manner and monitor customer reviews
- Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
- Suggest and implement new features to develop brand awareness, like promotions and competitions
- Stay up-to-date with current technologies and trends in social media, design tools and applications
- Supervise all aspects of social media interaction between customers and the company, and ensure a positive customer service experience
- 4+ work experience as a Social media manager
- Hands-on experience in content management
- Excellent copywriting skills
- Excellent knowledge of Facebook, Twitter, LinkedIn, Instagram and other social media best practices
- Ability to deliver creative content (text, image and video)
- Solid knowledge of SEO, web traffic metrics, keyword research and Google Analytics
- Knowledge of online marketing channels
- Familiarity with web design
- Excellent communication skills
- Excellent analytical and multitasking skills
- Team player
- Good time-management skills
- Critical thinker and problem-solving skills
- Social Media Strategist using social media for brand awareness and impressions
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