Email Marketing Consultant

1 month ago

Bengaluru, India Traverze Consultancy Solutions Private Limited Full time

Job Description:

We are looking for candidates experienced with a creative bend of mind with core experience in email marketing and lead generation sharp and innovative Email Marketing Consultants. In this position, you will be required to oversee all aspects of cold email marketing campaigns, including bulk data extraction from various online directories, lead generation through bulk/cold mailing, LinkedIn Marketing, and following up with the prospects as and if needed.


Job Type: Onsite.

Job Location: Brookefield, Bangalore.

Shift Timings: 2:00 PM to 11:00 PM.

Experience: 1-2 years.


Job Responsibilities:

1. Perform research and intelligence gathering on prospects.

2. Identify the target audience and grow our email list.

3. Work with the team to prioritize efforts, refine selling marketing campaigns, and identify target market segments (campaign management).

4. Create a database of emails for lead generation.

5. Qualify and follow up with inquiries produced from marketing and lead generation campaigns.

6. Follow up on leads and conduct research to identify potential prospects.

7. Knowledge of inbox handling.


Skills:
1. Comfort with interacting with potential clients over email and interacting with Sales Teams.

2. Knowledge of sales process and familiarity with a CRM preferably Zoho.

3. Experience with an email marketing tool such as Zoho Campaigns is preferred.

4. Able to locate information needed utilizing the web, LinkedIn, and other tools provided.

5. Experience in lead generation.

6. Desire to mentor and manage a small group of motivated individuals in addition to core lead generation associate responsibilities.

7. Ability to work in teams to develop strategies and action plans, and to share results.

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