Executive - Digital Marketing
1 month ago
Plan and execute paid digital advertising campaigns (e.g., Facebook Ads, LinkedIn Ads).
Develop and manage email marketing campaigns, including content creation and A/B testing.
Knowledge of AI-driven marketing tools like Pardot (Salesforce) for automation and campaign management.
Analyse campaign performance and implement strategies for optimization and continuous improvement.
Collaborate and co-ordinate with cross-departmental teams with their marketing requirements.
RequirementsA bachelor’s degree in marketing, communications, business, or a related field is a must.
Preferred if you have certification like;
- Google Analytics Certification
- Google Ads Certification
- HubSpot Inbound Marketing Certification
- Facebook Blueprint Certification
- SEO certifications from recognized institutions
Familiarity with the specific industry (e.g., e-commerce, tech, healthcare) can be beneficial, as it helps understand the target audience and market dynamics.
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