Search Engine Optimization Specialist

4 weeks ago

Bengaluru, India Cresurge Private Limited Full time

Responsibilities


  • A strong grasp of industry best practices, including an understanding of search engine algorithms and ranking methods
  • Familiarity and control over SEO reporting and web analytics tools.
  • Experienced SEO Executive with a strong understanding of Google Analytics, Keyword Research and Competitors Analysis.
  • Keep up with search technology trends and recommend changes and updates accordingly
  • Write content based on trending topics on Social Media and on news websites.
  • Will be responsible for On-Page Optimization, Off-Page Optimization, Social Media Optimization, Link Building Techniques
  • Ability to utilize social media such as Facebook, Twitter, LinkedIn, YouTube, Google ads, blogs and articles to influence search engine visibility.
  • Expertise in content updates for the companys social sites like Facebook, Twitter, Linkedin, etc.
  • Expert in all areas of SEO including strong technical skills (HTML, scripting, programming and content management systems)
  • Experience in managing relevant SEO Tools
  • Ability to anticipate or quickly react to ever-changing search engine landscape and algorithms by staying on top of current search engine news, trends, practices and social triggers
  • Need to take care of advanced settings in promoting web ranking with various techniques and Identifying and implementing strategies for increasing site traffic through organic search listings
  • Research markets and industries to create content that is innovative and original
  • Plan and execute SEO content strategy. Work with the Marketing Team for collecting requirements, proofread and publish it on our website.
  • A performance-first mindset to optimize campaigns creatively and effectively to reach results for our customers
  • This role will contribute to a cross-channel strategy, execution, and analysis via SEO best practices and innovation.
  • Strong understanding of web analytics and ability to derive meaningful insights for the creation of organic search strategies


Desired Skills & Experience


  • Deep knowledge of search best practices and trends, with a genuine interest in how and why people search
  • Proficient in managing and handling the E-Commerce websites
  • Strong SEO content writing, editing, and proofreading skills. Excellent grammar and English writing skills are a must
  • Experience in keyword research and content research.
  • Candidates should have a background in content strategy, and data-driven marketing
  • Experience in WordPress is a plus
  • Proficient in using Microsoft Office Suite and Google Docs
  • Prior experience with Product Based industry will be a plus point
  • Fresher or 1 year of hands-on experience in SEO/SEM
  • Master's or Bachelor's degree in MCA or BCA. The candidate should have scored at least 70% marks

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