Seo Specialist D2C
5 days ago
Job Description:
SEO Specialist – D2C Brand (Protyze)
Company: Protyze
Location: Kirloskar Business Park, Bangalore
Work Mode: Mon–Friday (10 AM – 7 PM)
Department: Marketing / Growth
Job Summary
We are looking for an SEO Specialist with experience in D2C/eCommerce to drive organic traffic, improve rankings, and scale search visibility across product, category, and content pages.
Key Responsibilities On-Page SEO
- Keyword research for product, category & blog pages.
- Optimize meta tags, URLs, headers, schema.
- Improve internal linking & page structure.
- Optimise product descriptions for SEO.
Off-Page SEO
- Build high-quality backlinks.
- Manage outreach, guest posting & collaborations.
- Monitor backlink profile & remove toxic links.
Technical SEO
- Conduct regular SEO audits (crawl, index, Core Web Vitals).
- Improve site speed & mobile performance.
- Manage sitemap, , canonical tags.
- Implement structured data (schema).
Content SEO
- Work with content team for SEO blogs.
- Prepare content briefs based on search intent.
- Optimize existing pages for ranking & CTR.
Analytics & Reporting
- Monitor performance via GA4, GSC, SEMrush/Ahrefs.
- Track keyword rankings, traffic & conversions.
- Prepare weekly/monthly SEO reports.
Required Skills
- 2–5 years of SEO experience (D2C/eCommerce preferred).
- Strong knowledge of keyword tools (SEMrush, Ahrefs, Ubersuggest).
- Hands-on with GA4, GSC.
- Understanding of HTML, schema, site architecture.
- Experience with Shopify/WooCommerce
Job Types: Full-time, Permanent
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