Digital Marketing

3 days ago

Chennai GPO Chennai Tamil Nadu, India LebrandsSpace Digital Private Limited Full time ₹ 2,40,000 - ₹ 3,00,000 per year

Marketing & PR Executive (Digital + Influencer Marketing)

Employment Type: Full-time (Remote)

Experience Required: Minimum 3 years in Digital Marketing, PR, and Influencer Management

Salary Range: ₹20,000 -25,000 per month (Fixed)

About LeBrands.Space

LeBrands.Space is India's First Digital Mall for Brand Discovery — a platform where authentic Indian brands, influencers, and shoppers connect through engaging, community-driven experiences.

We are building a new way for people to discover brands, shop together, and connect directly with creators. Join us as we redefine how India experiences digital commerce.

Role Overview

We are seeking a creative and driven Marketing & PR Executive to manage digital campaigns, influencer partnerships, social media communication, and public relations for LeBrands.Space.

The ideal candidate will be hands-on with digital tools, comfortable engaging with influencers and media houses, and capable of executing both online and offline marketing initiatives.

Key ResponsibilitiesMarketing & Performance Campaigns

  • Plan and execute digital ad campaigns, reels, and video creatives with production partners.
  • Manage daily content publishing on Instagram, YouTube, Facebook, and LinkedIn.
  • Track campaign performance and optimize for reach, engagement, and conversions.
  • Collaborate with design and content teams to maintain consistent branding.

Influencer Collaboration & Partnerships

  • Identify, approach, and onboard influencers and creators across multiple niches.
  • Coordinate influencer campaigns from concept to posting, ensuring creative quality and brand alignment.
  • Maintain relationships with micro, macro, and celebrity influencers.
  • Guide influencers through onboarding, briefing, and script verification.

Public Relations & Media Outreach

  • Build and maintain relationships with media houses, journalists, and PR agencies.
  • Prepare and distribute press releases, campaign updates, and feature stories.
  • Coordinate with D2C brands and digital communities for collaborative campaigns.
  • Broadcast platform updates, feature launches, and promotional opportunities to brand owners.

Offline & Community Marketing

  • Plan and manage on-ground events, pop-up stalls, and university engagement programs.
  • Drive awareness through campus activations and community partnerships.

Customer Growth & Analytics

  • Develop influencer-led referral programs and contests to increase registrations.
  • Analyze campaign data and prepare performance reports.
  • Ensure consistency in brand messaging and tone across all marketing communication.

Required Skills and Qualifications

  • Minimum 3 years of experience in Digital Marketing, PR, or Influencer Collaboration.
  • Strong understanding of Instagram, YouTube, Meta Ads, and campaign analytics.
  • Excellent written and verbal communication skills.
  • Proven ability to manage multiple stakeholders and projects simultaneously.
  • Creativity, attention to detail, and a passion for Indian D2C and lifestyle brands.

Compensation and Growth

  • Base Salary: ₹20,000 to 25,000 per month
  • Performance review after 3 months with potential salary revision
  • Opportunity to advance to Marketing & PR Manager within 6–12 months

Why Join LeBrands.Space

  • Work with India's first digital mall concept and shape its national presence.
  • Collaborate directly with influencers, brands, and media professionals.
  • Lead innovative campaigns that combine digital marketing and storytelling.
  • Gain hands-on experience in influencer, PR, and performance marketing.

Job Type: Full-time

Pay: ₹20, ₹25,000.00 per month

Education:

  • Bachelor's (Required)

Language:

  • English and Hindi (Required)

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