Promo Producer

2 weeks ago

India Pocket FM Full time ₹ 5,00,000 - ₹ 10,00,000 per year

About Pocket FMIt's an amazing time to join Pocket FM as we continue shaping the future of entertainment globally with audio series. With a strong repository of long-form storytelling, Pocket FM has evolved as the powerhouse of entertainment. Our mission is to give wings and wisdom to stories, transforming them into a strong entertainment package.

Pocket FM has grown to an 80 million listeners community, spending an average of over 150 minutes every day, while the total streaming on the app counts to over 4 billion minutes monthly. Key ResponsibilitiesConceptualize, write, and execute creative show promos

Ideate creative routes and scripts on the specific project assigned

Direct the editor, graphics, and audio engineer to create an effective promo

Should have a good sense of edit, audio design, and graphic design to direct the teams

Should be able to coordinate with the marketing team to ensure project completion in a smooth and timely manner

Develop and execute video ad campaigns for performance marketing

Utilize AI tools to enhance creative processes and campaign efficiency

Analyze performance data to inform creative decisions

Performance MeasuresPromo ConversionCampaign effectiveness.RequirementsPast record of writing scripts for On Air Promotions, Branded Content, AV's, Short Format VignettesHistory of putting together Ideas into Concepts, Concepts into PresentationsKnowledge of script writing, direction, editing, graphics

Should have a background in creative work with an emphasis on writing and editing

Proven track record in writing and producing successful video ad campaigns

Proficiency with AI tools for content creation and marketing

Good analytical skills to interpret performance data

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