Social Media Marketer

We are hiring a Social Media & Marketing Executive to drive our digital presence and customer engagement. This role combines creative content management with performance-driven push notification campaigns for our mobile app. If you are passionate about social media, app engagement, and retention marketing, wed love to hear from you.

Key Responsibilities

• Plan and execute daily push notification campaigns to drive sales, retention, and app engagement.
• Manage and grow brand presence across social media platforms (Instagram, Facebook, YouTube, LinkedIn, etc.).
• Write engaging, platform-optimized content (posts, reels, captions, push messages).
• Monitor campaign performance (CTR, engagement, conversions) and optimize results.
• Collaborate with design/content teams to execute marketing campaigns.
• Stay updated with latest trends in social media & push marketing.

Requirements

• 3 years of proven experience in Social Media / Digital Marketing.
• Experience with push notification platforms (e.g., MoEngage, WebEngage, Clevertap, OneSignal, etc.).
• Strong knowledge of Instagram, Facebook, YouTube and other social platforms.
• Ability to write short, crisp marketing copy for push notifications.
• Familiarity with analytics tools & campaign performance tracking.
• Self-driven, creative, and proactive in execution.
• Immediate joiners preferred.

What We Offer

• Hybrid work model: WFH flexibility with occasional office collaboration.
• Opportunity to manage both brand + performance marketing channels.
• Career growth in fast-paced e-commerce marketing.
• A stable, on-roll position with exposure to app-based customer engagement.