Digital Engagement
2 weeks ago
GW Sports App is Hyderabad's very own platform for booking sports venues, helping sports fanatics, teams, and fitness enthusiasts find and reserve the perfect space for their passion. We are a bootstrapped small business looking for a Digital Engagement & Community Lead to own our online presence and drive meaningful user interaction.
If you have a passion for sports, a flair for digital communication, and a knack for turning followers into engaged users, we want to hear from you
Key Resposibilities:
You will be the voice of GW Sports App across all digital channels, responsible for strategy, execution, and analysis in the following core areas:
Social Media Management:
- Develop, implement, and manage a high-impact social media strategy across all platforms (Instagram, Youtube, Linkedin, etc.).
- Create compelling, sport-centric, and localized content to build brand awareness and drive bookings.
- Monitor social media conversations, respond to comments/messages, and manage online reputation proactively.
Search and Local Presence (SEO/GMB):
- Execute Search Engine Optimization (SEO) strategies to improve organic search rankings and drive website traffic.
- Manage and optimize the Google My Business (GMB) profile for all listed venues to maximize local search visibility and drive direct calls/bookings.
User Engagement & Communication:
- Design and execute targeted WhatsApp Broadcast campaigns to inform users about new venues, exclusive offers, and local sports events.
- Manage and optimize Push Notification strategies to re-engage dormant users and promote time-sensitive deals.
- Develop and manage email marketing campaigns focused on retention, promotions, and feature announcements.
Reporting & Analysis:
- Track, analyze, and report on key digital marketing metrics (reach, engagement, conversion rates) across all channels.
- Use data-driven insights to constantly refine and improve engagement strategies.
What we are looking for:
- Proven experience (2-3 years preferred) in Digital Marketing, Social Media Management, or Community Engagement, ideally within the sports, fitness, or tech/app industry.
- Expert knowledge of major social media platforms and their respective advertising/analytics tools.
- Solid understanding of SEO principles and hands-on experience managing and optimizing Google My Business (GMB).
- Demonstrated ability to write compelling, clear, and action-oriented marketing copy.
- Experience with user engagement platforms (e.g., WhatsApp Business API, push notification services, email marketing tools).
- Strong organizational and project management skills to handle multiple campaigns simultaneously.
- A genuine passion for sports and the Hyderabad local sports ecosystem is a massive advantage.
Why join us:
- Impact:
Take ownership of our entire digital presence and see your strategies directly impact our growth. - Culture:
Work in a high-energy, sports-loving environment with a collaborative team. - Growth:
Excellent opportunity for professional development in sports tec sector. - Location:
Hyderabad, the thriving tech and sports hub - Compensation
: Based on experience 3-4 LPA.
Ready to get in the game? Apply today
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