Digital Marketing Team Lead

3 days ago


Kolkata, West Bengal, India Mahe Technologies Private Limited Full time ₹ 15,00,000 - ₹ 25,00,000 per year

Key Responsibilities:

Develop and execute comprehensive digital marketing strategies across SEO, SEM, Social Media, Email, and Content.

Manage, mentor, and lead a team of digital marketers and content creators.

Analyze marketing performance metrics and optimize campaigns to meet KPIs and ROI targets.

Plan and oversee paid media campaigns (Google Ads, Meta, LinkedIn, etc.).

Collaborate with content, design, and development teams to ensure brand consistency.

Stay up to date with industry trends, tools, and best practices.

Monitor competitors and market trends to inform strategy.

Prepare and present performance reports to stakeholders and management.

Requirements:

Proven experience (4–7 years) in digital marketing with at least 1–2 years in a leadership role.

Strong expertise in performance marketing, analytics, SEO/SEM, and social media.

Hands-on experience with tools like Google Analytics, Meta Ads Manager, Google Ads, SEMrush, HubSpot, etc.

Excellent leadership, communication, and team management skills.

Creative thinking with a data-driven mindset.



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