GM - Sales and Marketing (North India) Cattle Feed

2 weeks ago

Delhi, Delhi, India PRINCE FOOD TECH PVT LTD Full time ₹ 5,00,000 - ₹ 10,00,000 per year

General Manager – Cattle Feed Division (North India)

Location: Preferably Punjab/Haryana, with multi-state travel

Company: Twaomev Cattle Feed (Right Stuff India Pvt. Ltd.)

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About Us

Twaomev Cattle Feed is a trusted and fast-growing brand in the animal nutrition industry, committed to supporting dairy farmers with scientifically formulated and performance-driven cattle feed. With a farmer-first approach, we aim to deliver higher productivity, better cattle health, and stronger profitability for dairy farmers across North India.

Role Overview

We are looking for a dynamic and experienced General Manager to head our Cattle Feed Division in North India. The ideal candidate will bring deep industry knowledge in cattle feed/animal nutrition, proven leadership in sales & distribution, and the ability to build strong marketing and operational strategies tailored for rural markets.

Key Responsibilities

  • Lead and expand sales across Punjab, Haryana, Rajasthan, and adjoining states.

  • Develop and manage a strong distributor & dealer network.

  • Drive farmer engagement programs, vet camps, exhibitions, and rural marketing activities.

  • Collaborate with nutrition experts to align marketing with scientific product positioning.

  • Ensure efficient supply chain and operations management for uninterrupted product availability.

  • Monitor market demand, competitor activities, and seasonal trends in cattle feed consumption.

  • Recruit, train, and manage regional/area/territory sales teams to achieve business targets.

  • Report directly to senior management with growth plans and forecasts.

Desired Candidate Profile

  • Graduate/Postgraduate in Animal Nutrition, Agriculture, Veterinary Science, or Business Management.

  • 10–15 years of proven experience in the Cattle Feed / Animal Nutrition sector (mandatory).

  • Strong understanding of North Indian dairy markets and rural distribution channels.

  • Excellent leadership, networking, and farmer-connect skills.

  • Ability to manage multi-state operations with frequent travel.

What We Offer

  • Leadership opportunity in a growing cattle feed brand with national ambitions.

  • Competitive salary + attractive incentives.

  • A platform to directly impact farmers' livelihoods and dairy productivity.

Apply now at

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