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Digital Marketing Manager
2 weeks ago
Company Profile:
Established in 2015, Olive Resort is a leading hospitality group of Central India. The company operates two resorts in Pench Tiger Reserve at Khawasa (MP) and Sillari (MH) with total room inventory of 130 rooms. The company also owns and operates Lighthouse Waterpark at Mansar (Nagpur) and Rajkamal Watersports (Khindsi Lake, Ramtek) since 1992. All company properties are located within 90 kms radius of Nagpur. Headquartered at Nagpur, the company aims to be one of the leading hospitality groups of India in future.
Job Description
The Digital Marketing Manager is responsible for developing, implementing, and managing digital marketing strategies to increase online visibility, drive website traffic, generate leads/bookings, and enhance brand awareness across all digital platforms.
Key Responsibilities:
- Develop and execute digital marketing campaigns (SEO, SEM, PPC, social media, email, content, and influencer marketing).
- Manage company's online presence across all platforms including website, Google, Facebook, Instagram, LinkedIn, YouTube, and other relevant channels.
- Plan and execute paid campaigns on Google Ads, Facebook Ads, Instagram Ads, etc. to maximize ROI.
- Optimize website and content for search engines (SEO) and improve organic traffic.
- Manage and analyze performance of digital campaigns using analytics tools (Google Analytics, Meta Business Suite, etc.) and prepare monthly reports.
- Oversee content creation (blogs, creatives, videos, reels, stories) and maintain brand voice and consistency.
- Collaborate with sales and reservations team to drive online bookings and conversions.
- Monitor competitors' digital strategies and suggest improvements.
- Manage online reputation by monitoring and responding to reviews across OTA platforms (Tripadvisor, , Google Reviews, etc.).
- Stay updated with latest digital marketing trends, tools, and technologies.
Required Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Proven experience in sales and/or digital marketing.
- Strong understanding of digital marketing tools (Google Analytics, Facebook Ads Manager, etc.).
- Excellent communication and interpersonal skills.
- Goal-oriented and self-motivated.
Experience: 5–7 years (Preferred in Hospitality background)
Language: English (Required), Hindi
Pay: ₹3,36, ₹6,00,000.00 per year
Location: Nagpur, Maharashtra (Required)
Job Type: Full-time
Pay: ₹336, ₹600,000.00 per year
Work Location: In person
