Social Intelligence

Social Intelligence_Contract_Hyderabad_Hybrid_(with top fortune 40 captive FMCG)

Hi,
Greetings from Best Infosystems Ltd.
We've spotted your impressive profile and have an exciting opportunity tailored to your skills and passions.

Job Title: Social Intelligence
Job Type: Full-Time
Duration: Contract
Experience: 8-10 Years
Location: Hyderabad
Mode of work: Hybrid

Job Description:

1. Accountabilities:
Functional Responsibilities:

•Act as an expert on Social Intelligence to answer business questions in a compelling and engaging way.
This expertise will include:
*Understanding the trends framework, leverage available technology stack and provide insights based on business partner request by connecting relevant data sources
*Available tools to analyze consumer trends from market manifestations based on Big Data
# Trendscope to identity and analyze Food and Beverage trends
# to produce inspiring Springboards about territories and platforms based on digital conversations
# Social Listening - Sprinklr

•Ensuring to "tell the story" in a compelling way, putting together all BIG data (what is happening) and THICK data (human motivations and drivers) tools at our disposal. The analyst will be the responsible for producing complete analysis and "one page summary" for all projects conducted.

•Key tasks: E2E delivery of alignment on the brief, proposal coordination, execution and delivery of results.

•Lead SL projects from the brief to the outputs delivery - Translate business Market and Business Challenges into a "Social Listening brief'

•Ensure highest level of data quality and validation

Stakeholder Management

•Address any negative on-going, cyclical feedback via regular updates to end-users on any corrective actions taken

2.Key Skills/Experience Required:

•Social Listening Expertise with a heavy focus on Insights vs Reporting

•8 -9 years of experience in a social listening capacity at an agency / F&B, marketing, media, company.

•Very comfortable in running in depth Consumer research analyses, ability to turn findings into compelling and insightful stories and present them to Business teams.

•Experience in custom qualitative (preferred) and quantitative consumer research.

•Understanding of Brand and Innovation strategy process and Insights' critical roles at each stage.

•Experience in working on Trends and Foresight project E.g. Pre and Post COVID impact, consumer trend changes, etc.

•Experience in projects involving flavor innovation, trending ingredients, health benefits, consumer behavior.

•Communication:
# Demonstrated skills with written communication – especially in PowerPoint and email
# Strong verbal and written communication – English

•Project Management:
# Highly analytical, motivated, decisive with excellent project management skills.
# Proven experience of planning and conducting research projects achieving goals and objectives
# Organized: Capable of juggling multiple projects, priorities, and stakeholders, ensure delivery while proactively managing trade-offs.

•Execution:
# Demonstrated ability to manage projects and overcome challenges
# Ability to influence local insights partners in their ways of working
# Self-starter strategic thinker: capable of taking broad questions and open briefs and turning them intro a roadmap, outputs and business impact.
# Ability to run consumer research analyses alone by leveraging various available data sources
# Ability to learn quickly new tools and start working in the different ways enabled by these tools (leverage the self-serve platforms)

3.Additional Comments:
Key challenges/unique aspects / additional complexities of the position, (which have to be considered in job evaluation but were not listed above).
Key performance indicators:

•All reports delivered within the agreed timelines, within predefined scope and with high quality

•Inspiring and cohesive analysis to further drive capacity efficiencies within the serviced entities and impact regions and categories.

•Positive feedback from GBS / Global Strategic Insights / Market Insights Teams

If you are interested, please share your updated resume along with the following details for the next steps:

Questions:

# Your full name ( First : Middle : Last ) ( All expanded ):
# Present Employer Name & Work Location:
# Permanent / Contract Employee:
# If contract (Payroll Company Name):
# Ready for Contract Position with top fortune 40 captive FMCG (Yes/No):
# Highest Qualification (University Name and Passing year):
# Current Location:
# Ready for Hyderabad (work from office):
# Total experience:
# Relevant experience in Social Intelligence (in years):
# Relevant experience in Social Listening Expertise with a heavy focus on Insights vs Reporting (in years):
# Relevant experience in social listening capacity at an agency / F&B, marketing, media, company (in years):
# Relevant experience in Consumer research analyses, ability to turn findings into compelling and insightful stories and present them to Business teams (in years):
# Relevant experience in custom qualitative (preferred) and quantitative consumer research (in years):
# Relevant experience in Brand and Innovation strategy process and Insights (in years):
# Relevant experience in working on Trends and Foresight project E.g. Pre and Post COVID impact, consumer trend changes in years):
# Relevant experience in projects involving flavor innovation, trending ingredients, health benefits, consumer behavior (in years):
# Relevant experience working with FMCG companies (in years):
# Current CTC and take home:
# Expected CTC and take home:
# Official Notice Period:
# Are you serving notice period if yes then mention LWD:
# Any offer you are holding (if yes please share the offer amount):

Regards,
Narayan