Junior Brand Manager

1 week ago

Kozhikode, Kerala, India Make Your Own Perfume [MYOP] Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Job Description

At MYOP (Make Your Own Perfume), we don't just sell perfumes — we craft stories, spark emotions, and help people bottle their personality. From India's first perfume bar to 50+ stores nationwide, our journey has been scented with creativity, innovation, and a dash of boldness.

We're now looking for a Marketing Manager who can lead the charge in turning our brand vision into campaigns that make heads turn (and noses happy).

What You'll Do

  • Develop and execute integrated marketing strategies that drive both retail footfall and online sales.
  • Lead campaign planning — from creative concepts to execution — across digital, social, influencer, retail, and BTL channels.
  • Collaborate with our in-house creative, video, and retail marketing teams to keep MYOP's storytelling fresh, witty, and on-brand.
  • Manage performance marketing budgets and track ROI across channels.
  • Build strong relationships with influencers, partners, and media to amplify brand presence.
  • Spearhead new product launches and in-store experiences to wow customers.
  • Monitor and analyze campaign performance, turning insights into action.

Requirements

  • 3–6 years of experience in brand marketing or retail marketing (luxury, lifestyle, or FMCG preferred).
  • A mix of creativity and data-driven thinking — you can brainstorm wild ideas and back them up with results.
  • Strong understanding of digital marketing, influencer marketing, and retail activations.
  • Excellent leadership, communication, and project management skills.
  • Ability to thrive in a fast-paced, high-energy environment.

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