Marketing & Sales Manager
2 days ago
Key ResponsibilitiesMarketing Strategy & Execution
- Develop and execute comprehensive marketing strategies to enhance brand awareness and product adoption.
- Plan and manage digital marketing campaigns (email, social media, SEO, and PPC).
- Design marketing materials, website content, landing pages, and promotional campaigns for Way2Mail.
- Track and analyze marketing metrics to measure campaign effectiveness and ROI.
- Collaborate with the design and content teams to maintain brand consistency across all marketing channels.
Sales & Business Development
- Identify potential clients and develop sales pipelines for Way2Mail.
- Conduct product demonstrations and presentations for prospective clients.
- Negotiate and close deals, ensuring alignment with company goals and profitability.
- Build and maintain strong relationships with existing clients to encourage renewals and referrals.
- Understand customer requirements and provide feedback to the product and technical teams for improvements.
Market Research & Insights
- Conduct competitor analysis and identify market trends in the email marketing and SaaS ecosystem.
- Provide insights on customer behavior, pain points, and product positioning opportunities.
- Develop pricing and promotional strategies to stay competitive and maximize revenue.
Team Collaboration & Leadership
- Coordinate with internal departments (tech, support, operations) for seamless client onboarding and satisfaction.
- Train and mentor junior marketing or sales associates when required.
- Represent Way2Mail at industry events, expos, and webinars to strengthen brand presence.
Required Skills & Qualifications
- Bachelor's or Master's degree in Marketing, Business Administration, or related field.
- 3–7 years of experience in B2B marketing, B2C marketing, SaaS product sales, or digital marketing.
- Proven track record of meeting or exceeding sales targets.
- Excellent communication, negotiation, and presentation skills.
- Analytical mindset with the ability to interpret marketing and sales data.
- Creative thinker with a growth-driven and customer-centric approach.
Job Types: Full-time, Permanent, Fresher
Pay: From ₹30,000.00 per month
Ability to commute/relocate:
- Madhapur, Hyderabad, Telangana: Reliably commute or planning to relocate before starting work (Preferred)
Education:
- Bachelor's (Preferred)
Work Location: In person
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