
CRM Manager Real Estate
2 days ago
Key Responsibilities:
- Manage and maintain the real estate CRM platform
- Ensure proper lead capture, routing, and follow-up systems are in place to support sales goals.
- Set up and optimize automated workflows for client nurturing (email/SMS campaigns, drip campaigns).
- Segment client databases (buyers, sellers, renters, investors) for personalized outreach.
- Collaborate with sales and marketing teams to plan and execute targeted outreach and re-engagement campaigns.
- Analyze CRM data to identify client trends, behavior patterns, and opportunities for improvement.
- Monitor KPIs such as lead response time, conversion rate, pipeline velocity, and client retention.
- Train agents and staff on CRM usage, best practices, and new features.
- Ensure CRM data hygiene and compliance with applicable data privacy regulations (e.g., GDPR, CCPA).
Job Type: Full-time
Pay: ₹35, ₹40,000.00 per month
Experience:
- Real estate crm: 3 years (Preferred)
Work Location: In person
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