Content Writer
2 weeks ago
Role & responsibilities:
- Content Development:
Write and edit articles, blogs, brochures, booklets, magazines, and dockets tailored to a healthcare audience.
Create persuasive and informative website content including landing pages, service pages, and pillar pages.
Develop compelling scripts and subtitles for YouTube videos and other multimedia content.
Prepare impactful content for award nomination forms and doctor profiles. - Social Media Content:
Craft engaging content for social media campaignsboth organic and paid (ad campaigns).
Collaborate with design and marketing teams to align visuals and messaging. - Editorial Support:
Assist in the development of internal and external communication materials.
Proofread and edit content for grammar, clarity, medical accuracy, and brand consistency. - Brand Representation:
Ensure all content reflects the hospitals tone, values, and commitment to quality patient care.
Stay updated with healthcare trends and regulatory guidelines for content creation.
Preferred candidate profile
- Bachelors degree in English, Journalism, Communications, or Any Graduate.
- 2-6 years of experience in content writing, preferably in a healthcare sector.
- Strong writing, editing, and research skills.
- Familiarity with SEO best practices and digital marketing principles.
- Ability to simplify complex medical information for a general audience.
- Proficiency in MS Office and content management systems (CMS).
- Excellent time management and organizational skills.
- Detail-oriented with a commitment to accuracy and ethical communication.
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