Search Engine Optimization Specialist
12 hours ago
Job Title: SEO Specialist
Location:
Bengaluru, India (On-site)
Company:
Mohan Exim India Pvt. Ltd.
Experience:
1–3 Years
Employment Type:
Full-Time
Apply to:
Mohan Exim India Pvt. Ltd.
is a leading distributor of industrial and commercial electrical products across India. Through our digital platform
, we are committed to building a search engine optimized e-commerce experience for B2B and retail customers alike. We're looking for a skilled
SEO Specialist
to strengthen our organic presence and grow our visibility online.
Role Overview
We are seeking a results-driven
SEO Specialist
with a solid understanding of search engine optimization techniques, content strategy, and web analytics. The ideal candidate will be responsible for planning and executing SEO strategies that improve our website rankings, drive organic traffic, and optimize the overall digital experience for our customers.
Key Responsibilities
- Perform in-depth keyword research and competitor analysis to identify opportunities for content and page optimization to boost website traffic.
- Optimize website pages and content with proper meta tags, headers, alt texts, internal links, and keyword placement.
- Develop and implement link-building strategies to generate high-quality backlinks that improve keyword positions at the top of SERP results.
- Conduct technical SEO audits to fix crawl errors, broken links, redirects, and sitemaps while optimizing Core Web Vitals, mobile usability, and page speed in collaboration with developers.
- Leverage SEO tools like Google Search Console, GA4, SEMrush, Ahrefs, Screaming Frog, Ubersuggest, and Moz to track performance, analyse traffic trends, monitor rankings, CTR, and ROI, and build insightful SEO reports and dashboards.
- Collaborate with the content and digital marketing teams to ensure SEO best practices are integrated into campaign planning.
- Ensure the website remains compliant with current Google algorithm updates and industry trends.
Required Skills & Tools
- Strong command of
on-page, off-page, and technical SEO
principles. - Proficiency in SEO tools such as
Google Search Console, Google Analytics, SEMrush, Ahrefs, Screaming Frog,
and
Google Keyword Planner
. - Hands-on experience with
HTML/CSS basics
, structured data, redirects, and canonicalization. - Familiarity with CMS platforms like
WordPress, Shopify, or Magento
. - Good understanding of content marketing, internal linking strategies, and user experience optimization.
- Ability to work with cross-functional teams including developers, designers, and marketers.
- Analytical mindset with attention to detail and problem-solving ability.
- Excellent written and verbal communication skills
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