Digital Marketing Manager

Company Overview:

Marcadors Marketing Pvt. Ltd., founded in 2022, is a fast-growing digital agency delivering data- driven strategies that fuel measurable growth. In just two years, the agency has achieved 300% year- over-year growth, serving 70+ clients from startups to Fortune 500 companies.

With expertise in SEO, content marketing, social media, and analytics, Marcadors operates through a lean, agile model enabling global reach and rapid execution. Recognized for its performance marketing excellence, the company consistently surpasses industry benchmarks.

Driven by innovation, collaboration, and client success, Marcadors is expanding into new markets, investing in advanced technologies, and building top-tier talent to shape the future of digital marketing worldwide.

Why Join Marcadors Marketing Pvt Ltd:

●   Be part of a high-growth agency that achieved
300% YOY expansion
in just two years.

●   Lead design for diverse global brands, from agile startups to Fortune 500 enterprises.

●   Thrive in a
collaborative, entrepreneurial culture
with strong investment in learning and development.

●   Influence strategic direction and leverage cutting-edge marketing technologies.

●   Seize growth opportunities through international market expansion and upcoming funding initiatives.

Position Overview:

As Digital Marketing Manager, you will own the strategy and execution of multi-channel digital campaigns that drive lead generation, customer acquisition, and brand engagement. This role sits at the intersection of data analytics and creative marketing, offering you the opportunity to shape our online presence and demonstrably impact client ROI.

You will face the exciting challenge of scaling performance marketing efforts across SEO, SEM, social media, and email—optimizing for efficiency and effectiveness in a rapidly evolving digital landscape. Your leadership will be critical in mentoring a high-performing team and refining processes that support both agency growth and client success.

Key Responsibilities:

● Develop and implement
integrated digital marketing strategies
, aligning SEO, SEM, social media, and email campaigns with client objectives.

● Manage end-to-end campaign execution: budget allocation, channel selection, creative briefs, and performance tracking.

● Analyze campaign data using analytics platforms (e.g., Google Analytics, Adobe Analytics) to

optimize ROI
and inform real-time adjustments.

● Drive
lead generation
initiatives, enhancing funnel efficiency and reducing cost-per-acquisition.

● Lead, mentor, and coach your digital team—fostering a culture of accountability, innovation, and continuous improvement.

● Collaborate with content, design, and analytics teams to ensure seamless campaign delivery and consistent brand messaging.

● Prepare and present
actionable insights
and performance reports to stakeholders, translating data into strategic recommendations.

Perks and Benefits:

● Competitive salary with performance-based incentives.

● Opportunity to work with diverse global brands and cutting-edge marketing technologies

● Collaborative, innovative, and growth-driven work culture

Critical Success Factors:

● Growth in qualified leads and reduction in cost-per-acquisition.

● Improvement in key digital metrics: click-through rates, conversion rates, and overall campaign ROI.

● Timely launch and execution of multi-channel campaigns within budget parameters.

● Development and retention of a motivated, high-performing digital marketing team.

● Positive feedback and repeat business from clients driven by demonstrable campaign results.

Education and Experience:

● Bachelor's degree in Marketing, Business, Communications, or a related field.

●
3–4 years
of proven experience in digital marketing, with a strong focus on performance marketing channels.

● Hands-on expertise with analytics and automation tools (e.g., Google Analytics, Google Ads, Facebook Ads Manager, marketing automation platforms).

● Prior experience leading or mentoring a small digital marketing team.

● Background working in an agency environment or with external clients is highly desirable.

Essential Skills and Competencies:

Technical Skills:

● Proficiency in SEO/SEM best practices and tools (e.g., Moz, SEMrush).

● Advanced knowledge of Google Analytics, Google Tag Manager, and A/B testing platforms.

● Experience with social media advertising across LinkedIn, Facebook, Instagram, and Twitter.

● Familiarity with email marketing platforms (e.g., Mailchimp, HubSpot) and CRM integration.

Soft Skills:

● Excellent written and verbal communication, with the ability to distill complex data into clear, compelling insights.

● Strong stakeholder management and presentation capabilities.

● Collaborative mindset and ability to work cross-functionally in a fast-paced environment.

Behavioural Strengths:

● Data-driven decision-making paired with creative problem-solving.

● Adaptability to shifting priorities and emerging digital trends.

● Results-oriented focus with a commitment to continuous improvement.

Leadership Skills:

● Proven ability to mentor, motivate, and develop a team.

● Strategic planning and project management, ensuring on-time, on-budget delivery.

● Entrepreneurial spirit with the confidence to propose and implement new ideas.