Social Media Marketing Executive

2 days ago

Bhatar Surat Gujarat, India ZippyEcom Services Pvt Ltd Full time ₹ 1,50,000 - ₹ 3,00,000 per year

Key Responsibilities:

  • Strategy Development: Create and implement social media strategies that align with business goals.
  • Content Management: Plan, create, curate, and schedule engaging content (text, images, videos) for various platforms.
  • Community Engagement: Monitor social media accounts, respond to comments and messages, and foster a positive online community.
  • Performance Tracking & Analysis: Define and track KPIs, analyze campaign performance, and report on results to inform future strategies.
  • Paid Social: Manage and optimize paid social media advertising campaigns and budgets.
  • Trend Monitoring: Stay informed on the latest social media trends, tools, and best practices to maintain a competitive presence.
  • Cross-Functional Collaboration: Work with marketing, content, design, and sales teams to ensure consistent brand messaging and cohesive campaigns.
  • Influencer Management: Identify, build relationships with, and collaborate with influencers to expand brand reach and awareness.
  • Brand Consistency: Ensure all social media content and interactions reflect the brand's voice and values.

Essential Skills:

  • Creativity: Developing innovative and engaging content to capture audience attention.
  • Strong Writing Skills: Crafting compelling captions, posts, and messages that resonate with the target audience.
  • Analytical Skills: Using data and metrics to assess campaign performance and optimize strategies.
  • Communication Skills: Engaging with followers, responding to inquiries, and fostering meaningful conversations.
  • Project Management: Organizing and executing campaigns effectively.
  • Technical Proficiency: Familiarity with social media marketing tools and platforms.

Job Type: Full-time

Pay: ₹15, ₹25,000.00 per month

Work Location: In person

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