Digital Producer II

Job Description:

Position Title

Digital Producer II – Enterprise Digital Capabilities

Function/Group

Digital & Technology

Location

Powai, Mumbai, India

Shift Timing

1:30 PM to 10:30 PM

Role Reports to

D&T Assistant Manager – EDC

Remote/Hybrid/in-Office

Hybrid

ABOUT GENERAL MILLS

We make food the world loves: 100 brands. In 100 countries. Across six continents. With iconic brands like Cheerios, Pillsbury, Betty Crocker, Nature Valley, and Häagen-Dazs, we've been serving up food the world loves for 155 years (and counting). Each of our brands has a unique story to tell.

How we make our food is as important as the food we make. Our values are baked into our legacy and continue to accelerate

us into the future as an innovative force for good. General Mills was founded in 1866 when Cadwallader Washburn boldly bought the largest flour mill west of the Mississippi. That pioneering spirit lives on today through our leadership team who upholds a vision of relentless innovation while being a force for good. For more details check out

General Mills India Center (GIC) is our global capability center in Mumbai that works as an extension of our global organization delivering business value, service excellence and growth, while standing for good for our planet and people.

With our team of 1800+ professionals, we deliver superior value across the areas of Supply chain (SC) , Digital & Technology (D&T) Innovation, Technology & Quality (ITQ), Consumer and Market Intelligence (CMI), Sales Strategy & Intelligence (SSI) , Global Shared Services (GSS) , Finance Shared Services (FSS) and Human Resources Shared Services (HRSS).For more details check out

We advocate for advancing equity and inclusion to create more equitable workplaces and a better tomorrow.

JOB OVERVIEW

Function Overview

The Digital and Technology team at General Mills stands as the largest and foremost unit, dedicated to exploring the latest trends and innovations in technology while leading the adoption of cutting-edge technologies across the organization. Collaborating closely with global business teams, the focus is on understanding business models and identifying opportunities to leverage technology for increased efficiency and disruption. The team's expertise spans a wide range of areas, including AI/ML, Data Science, IoT, NLP, Cloud, Infrastructure, RPA and Automation, Digital Transformation, Cyber Security, Blockchain, SAP S4 HANA and Enterprise Architecture. The MillsWorks initiative embodies an delivery model, where business and technology teams operate cohesively in pods with a unified mission to deliver value for the company. Employees working on significant technology projects are recognized as Digital Transformation change agents.

The team places a strong emphasis on service partnerships and employee engagement with a commitment to advancing equity and supporting communities. In fostering an inclusive culture, the team values individuals passionate about learning and growing with technology, exemplified by the "Work with Heart" philosophy, emphasizing results over facetime. Those intrigued by the prospect of contributing to the digital transformation journey of a Fortune 500 company are encouraged to explore more details about the function through a provided Link

Purpose of the role

The General Mills Digital & Technology team is driving excellence in digital experience delivery across our global brands and markets. As part of this transformation, we are building strong digital production capabilities to ensure our content, websites, and marketing experiences are seamlessly executed and optimized for impact.

The Digital Producer II will play a critical role in bridging business objectives with digital execution. This role is responsible for translating marketing and content requirements into actionable production plans, coordinating across creative, publishing, and development teams to deliver high-quality digital assets. The Digital Producer I will also support content management within CMS platforms, ensure adherence to brand and quality standards, and contribute to continuous improvements in our global digital operations. We are seeking an experienced individual to join our team and play a pivotal role in driving setup, integration, and support of SaaS-based Marketing Technology (MarTech) solutions, including connections with enterprise systems. This individual combines digital production expertise with analytical and technical acumen to enable seamless content operations, optimize system integrations, and enhance the overall effectiveness of our global digital ecosystem.

KEY ACCOUNTABILITIES

• Collaborate with global stakeholders to gather business requirements, define priorities, and translate them into executable digital or technical tasks.

• Create and maintain documentation including requirements, user stories, and functional specifications to guide development and content execution.

• Partner with product, engineering, and MarTech teams to support setup, integration, and optimization of CMS and marketing technology platforms.

• Conduct user acceptance testing (UAT) to ensure solutions meet business and functional expectations.

• Manage project tracking tools to monitor progress, update tickets, and communicate task status transparently.

• Track and report on key project metrics, timelines, and SLAs to ensure accountability and performance.

• Identify opportunities for automation, workflow improvement, and operational efficiency across publishing and technical delivery processes.

• Maintain process documentation, guidelines, and best practices; support onboarding and training for content and publishing teams.

• Manage and publish content updates across General Mills brand websites, ensuring accuracy, accessibility, and alignment with brand guidelines.

• Conduct pre- and post-publishing quality checks, including layout validation, link testing, and functional reviews.

• Support campaign launches, website migrations, and enhancements by coordinating tasks across creative, publishing, and development teams.

• Troubleshoot publishing or display issues and work with technical teams to resolve them promptly.

MINIMUM QUALIFICATIONS

• Education:
• Minimum: Bachelor's degree (Information Systems, Marketing, Business, Communications)
• Preferred: Master's degree
• Experience & Skills:
• Minimum 4+ years of experience in digital production or as a technical business analyst within website or product development teams.
• Hands-on experience with Content Management Systems and eCommerce platforms such as Shopify, and familiarity with MarTech or SaaS integrations.
• Experience leading or working with cross-functional teams in an Agile environment and on large-scale technology implementation projects.
• Proven ability to manage multiple digital projects simultaneously across global, multi-disciplinary teams.
• Strong analytical, problem-solving, and organizational skills with the ability to research, plan, and implement new processes or technology solutions.
• Excellent communication, storytelling, and presentation skills—able to convey complex technical concepts to both business and technical audiences.
• Experience coordinating with vendors and supporting change management initiatives.

PREFERRED QUALIFICATIONS

• Minimum 4+ years of experience in digital production, content management, or systems administration.
• Strong content editing and writing skills with attention to detail and brand consistency.
• Technical proficiency with Content Management Systems (e.g., Sitecore, WordPress, Optimizely) and familiarity with SaaS or MarTech integrations.
• Working knowledge of SDLC, Agile methodologies, and web technologies including metadata, accessibility, and SEO best practices.
• Experience using project management and reporting tools such as JIRA, Asana, Excel, Power BI, or Tableau.
• Exposure to enterprise and marketing platforms such as Google Analytics, Salesforce Marketing Cloud, or similar.
• Ability to test, troubleshoot, and validate data flows between integrated systems.
• Comfortable working in a fast-paced, global, and cross-functional environment.