Sr Marketing Specialist

About Gartner Digital Markets: 

Gartner Digital Markets (GDM) is a business unit within Gartner.  Our mission is to help small businesses make the right technology decisions and find the tools they need to grow, optimize, and become more effective at what they do.  The business is comprised of four leading brands—Capterra, Software Advice, GetApp, and UpCity.  For candidates interested in taking their next career step in the technology space, Gartner Digital Markets offers the fast pace and excitement of working for a startup, the stability and resources of a large, established organization, and the opportunity to be on the front lines of innovation in an industry that is always growing and transforming.

We are looking for a Senior Specialist of Marketing Data to support critical data enablement of our Growth Marketing teams.  This role will drive the creation of key data sets, models, and integrations that directly enable our marketing campaigns.

The Senior Specialist will be the go-to data expert and have a direct hand in supporting end-to-end solutions to drive revenue goals.  You'll do this by understanding marketing requirements and using our existing data infrastructure stack to get access to the right data in the right format and cadence. 

What You Will do:

• Build user data sets by accessing various databases and tables in our data warehouse

• Create integrations to our marketing platforms using various methods 

• Support marketing strategy by having a deep understanding of our data universe and 1P data on our users

• Monitor data integration health across our key systems

What You Will Need:

• 2 - 4 years of relevant experience, with database marketing, automation or analytics

• Experience working on SQL queries 

• Strong competence with data tools like Data Warehouses (Snowflake, BigQuery, etc), Automation Tools (Workato, Zapier, etc), Analytics Technology (Google Analytics, Snowplow, etc)

• Experience with integrations and APIs

• Understanding of data segmentation, email marketing, marketing campaign analysis, and relational databases is preferred

• Very high level of organizational and time management skills

• Excellent communication skills and storytelling ability that is fact-based, insight-rich, comprehensive, and solution-oriented

Who are we?

At Gartner, Inc. (NYSE:IT), we guide the leaders who shape the world.

Our mission relies on expert analysis and bold ideas to deliver actionable, objective business and technology insights, helping enterprise leaders and their teams succeed with their mission-critical priorities.

Since our founding in 1979, we've grown to 21,000 associates globally who support ~14,000 client enterprises in ~90 countries and territories. We do important, interesting and substantive work that matters. That's why we hire associates with the intellectual curiosity, energy and drive to want to make a difference. The bar is unapologetically high. So is the impact you can have here.

What makes Gartner a great place to work?

Our vast, virtually untapped market potential offers limitless opportunities – opportunities that may not even exist right now – for you to grow professionally and flourish personally. How far you go is driven by your passion and performance.

We hire remarkable people who collaborate and win as a team. Together, our singular, unifying goal is to deliver results for our clients.

Our teams are inclusive and composed of individuals from different geographies, cultures, religions, ethnicities, races, genders, sexual orientations, abilities and generations.

We invest in great leaders who bring out the best in you and the company, enabling us to multiply our impact and results. This is why, year after year, we are recognized worldwide as a great place to work.

What do we offer?

Gartner offers world-class benefits, highly competitive compensation and disproportionate rewards for top performers.

In our hybrid work environment, we provide the flexibility and support for you to thrive — working virtually when it's productive to do so and getting together with colleagues in a vibrant community that is purposeful, engaging and inspiring.

Ready to grow your career with Gartner? Join us.

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