Influencer Marketer

20 hours ago

Chennai, Tamil Nadu, India Vecura Wellness Clinic Full time ₹ 80,000 - ₹ 1,20,000 per year

Role & responsibilities

  • Conduct research to identify relevant influencers within the brands niche or industry.
  • Collaborate with influencers to develop creative concepts and content ideas.
  • Outreach to influencers and negotiate partnership terms, including compensation and deliverables.
  • Manage execution of influencer campaigns, ensuring timelines and objectives are met.
  • Monitor influencer-generated content for brand alignment and compliance with guidelines.
  • Track and analyse key performance indicators (KPIs) to measure the success of influencer campaigns.
  • Provide regular reporting and insights to stakeholders on influencer marketing performance.
  • Stay updated on industry trends, emerging influencers and best practices in influencer marketing.

Preferred candidate profile

  • Bachelors degree in Marketing, Communications or a related field.
  • 3+ years of demonstrable experience in influencer marketing or digital marketing.
  • Strong understanding of social media platforms, influencer trends and content creation.
  • Creative mindset with the ability to develop engaging and authentic influencer campaigns.
  • Excellent negotiation with relationship and time management skills.
  • Detail-oriented with strong organisational and multitasking abilities.
  • Effective communication and teamwork skills for collaborating with influencers and internal teams.
  • Knowledge of legal and ethical considerations in influencer partnerships.
  • Multilingual proficiency for effective communication in a diverse market.
  • Proficiency in using social media analytics tools (like Buffer, Later, Meta Suite, etc.)

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