
Google Ads Expert
5 days ago
Key Responsibilities:
• Plan, execute, and optimize sales-driven Google Ads campaigns with a focus on maximizing conversions and revenue.
• Manage Shopping Ads, Search Ads, Performance Max, and Remarketing campaigns to drive e-commerce sales.
• Ensure product feed optimization through Google Merchant Center to improve sales performance.
• Analyze campaign performance using Google Analytics/Northbeam and deliver sales-focused actionable insights.
• Monitor ROAS, CPC, CTR, and other KPIs to achieve sales performance goals.
• Conduct A/B testing on ad copy, landing pages, and keywords to improve conversion rates.
• Stay updated on Google Ads algorithm updates, e-commerce trends, and emerging ad strategies.
• Create and present performance reports with clear, sales-driven recommendations.
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Requirements:
• Minimum 2 years' experience in Google Ads, including at least 6 months managing sales campaigns in e-commerce.
• Strong knowledge of Google Merchant Center, Google Analytics, and Google Tag Manager (mandatory).
• Hands-on experience with Google Ads Editor and Bing Ads.
• Proven track record of delivering ROAS-driven sales results.
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