Marketing & Digital Marketing Manager

Job Description – Marketing & Digital Marketing Manager

Company: YBK Industries (Syrex Batteries)

Location: Hisar, Haryana

Position: Marketing & Digital Marketing Manager

Salary Budget: ₹60,000 – ₹70,000 per month

About the Company

YBK Industries, under the brand name Syrex Batteries, is a growing player in the automotive and industrial battery sector. We aim to strengthen our dealer networks, expand brand awareness, and build a strong digital presence across India.

Role Overview

We are looking for an experienced Marketing & Digital Marketing Manager to lead both offline and online marketing strategies. The role requires a blend of traditional marketing expertise (dealer marketing, BTL/ATL campaigns, exhibitions) and digital marketing skills (social media, SEO, paid campaigns) to establish Syrex Batteries as a recognized brand.

Key Responsibilities Traditional / Offline Marketing

• Plan and execute dealer/distributor marketing campaigns (hoardings, banners, point-of-sale material).
• Organize trade shows, exhibitions, roadshows, and promotional events.
• Develop strong brand positioning and awareness strategies in regional and national markets.
• Coordinate with the sales team for joint dealer promotions and market activations.

Digital Marketing

• Manage social media platforms (Facebook, Instagram, LinkedIn, YouTube) with engaging content.
• Run and optimize paid ads (Google Ads, Meta Ads) to generate leads and brand visibility.
• Oversee SEO & SEM to improve search ranking and website traffic.
• Plan email marketing campaigns and dealer engagement newsletters.
• Track and report digital campaign performance (ROI, leads, engagement).

Requirements

• 4–7 years of proven experience in marketing & digital marketing (preferably in automotive, batteries, or manufacturing sector).
• Strong knowledge of social media ads, SEO/SEM, Google Analytics, and influencer collaborations.
• Ability to manage both traditional marketing campaigns and digital growth strategies.
• Excellent communication, creativity, and leadership skills.
• Bachelor's/Master's degree in Marketing, Business, or related field.

What We Offer

• Salary package: ₹60,000 – ₹70,000 per month.
• Performance-based incentives & bonuses.
• Opportunity to lead marketing strategy for a growing brand.
• Exposure to both traditional dealer networks and modern digital platforms.

Job Posting Version (For LinkedIn / Naukri / Indeed)

Position: Marketing & Digital Marketing Manager

Location: Hisar, Haryana

Salary: ₹60,000 – ₹70,000 per month

Experience: 4–7 years

About Us:

YBK Industries – Syrex Batteries is expanding its brand presence across India. We are hiring an experienced Marketing & Digital Marketing Manager who can manage offline campaigns and drive digital growth.

Responsibilities:

• Lead dealer & distributor marketing campaigns.
• Organize trade shows, exhibitions, and BTL activities.
• Manage social media, SEO/SEM, and paid ad campaigns.
• Drive brand awareness and generate quality leads.
• Track and optimize marketing ROI.

Requirements:

• 4–7 years' relevant experience.
• Strong knowledge of digital marketing tools & analytics.
• Experience in automotive / batteries / manufacturing preferred.
• Excellent communication & creativity.

Apply Now: Send your CV to with the subject line Application for Marketing & Digital Marketing Manager – Syrex Batteries (Hisar)

Job Types: Full-time, Permanent

Pay: ₹55, ₹70,000.00 per month

Benefits:

• Food provided
• Health insurance
• Provident Fund

Work Location: In person