Social Media Marketing Executive

3 days ago

Bhubaneshwar, Odisha, India Zebaq Full time ₹ 6,00,000 - ₹ 12,00,000 per year

We are seeking a creative and driven
Social Media Marketing Executive
to manage our brand's presence across various platforms. This role involves developing and executing social media strategies, creating engaging content, and analyzing performance metrics to enhance our digital footprint and drive business objectives.

Key Responsibilities

  • Develop and implement comprehensive social media strategies aligned with marketing goals.
  • Create, curate, and manage engaging content (text, images, videos) tailored to each platform.
  • Monitor, analyze, and report on social media performance metrics to optimize campaigns.
  • Engage with the online community by responding to comments and messages promptly.
  • Coordinate with internal teams to ensure brand consistency and support marketing initiatives.
  • Stay updated on the latest social media trends, tools, and best practices to inform strategy.

Requirements

  • Bachelor's degree in Marketing, Communications, or a related field.
  • Proven experience in managing social media platforms and campaigns.
  • Strong understanding of social media KPIs and analytics tools.
  • Excellent written and verbal communication skills.
  • Creative mindset with the ability to generate innovative content ideas.
  • Familiarity with graphic design tools and content management systems is a plus.

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