Director - Dynamic Targeting & Field Excellence Transformation

6 days ago


Bengaluru, Karnataka, India Eli Lilly and Company Full time

At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism. We give our best effort to our work, and we put people first. We're looking for people who are determined to make life better for people around the world.

At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our 39,000 employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease. We are looking for people who are determined to make life better for people around the world.

The Dynamic Targeting team was started in 2023 with the objective of supporting our Territory Managers (TMs) and field facing roles in the US and ex-US affiliates. This team is part of the Lilly Bangalore Field Excellence & Innovation group and collaborates very closely with teams based in Indianapolis (HQ). The team, by design is highly cross-functional with varied backgrounds and skills across data management, platform, analytics and data sciences, business, and commercial operations etc.

To better meet the evolving analytics needs of the organization, we are hiring for a leader to set up and lead the US Dynamic Targeting. This team works for Lilly's US commercial portfolio. The nature of deliverables includes, but not limited to, suggestion design, Dynamic targeting, analytics, Personalization of insights, analysis and multiple other ad-hoc data-powered assessments. In addition, we are at the cusp of working on a number of Agentic and Gen AI initiatives to streamline our processes and drive faster insights/ call recommendations to empower our TMs. For the same, the incumbent will:

- Take End to End ownership of the unit for execution and delivery

- Ideate, own, and deliver on all Agentic AI and Gen AI initiatives within GOSO and Dynamic Targeting Team.

- Work cross-functionally and partner with tech or vendors to build predictive models and AI-driven tools to identify high-potential opportunities making our field execute better

- Take ownership of quality and effectiveness of the Commercial agenda of the capability with an aim to develop expertise and capability at Lilly Bangalore

- Work closely with the onshore advisors to plan and build these capabilities to meet strategic needs

- Build and leverage relationships with stakeholders across BI&A, Vendor partners, other commercial services, , advisors, content management team, central capabilities and other allied teams

- Manage sub-teams, peer group, and stakeholders with utmost integrity as per Lilly values and behavior.

Key Responsibilities:

Project Management and People Leadership:

· Direct the delivery team to take ownership and deliver best outcomes through a sound data management, analytics, and operations mindset.

· Work closely with stakeholders to ensure expansion and penetration of Omni use-cases across commercial & sales ops functions

· Create a framework for communication, project management, and execution across BUs to help drive best practices

· Take ownership of design, development, maintenance, and operations

· Be a mentor for team members, and drive upskilling plans for team

· Serve as trusted career advisor, and work with functional leadership and HR to identify career opportunities for these team members, both systemically (career path development) and with individuals as needed

· Develop a pipeline of right talent and leadership, and contribute to an inclusive community of analytics expert practitioners

· Drive standardization, automation agenda across business units to help scale the delivery operations

Strategic growth and thought leadership.

· Strategize on key opportunities/ whitespaces, drive discussions and expand outcomes from Lilly Bangalore for Dynamic Targeting Team and contribute to the Field Excellence and Innovation Team.

· Integrate working model within and across practice and where possible, across other commercial teams to drive better cross-team resourcing, cross-pollination of best practices and expansion of capabilities

· Network with industry experts and external consultants as needed to develop, evaluate, and implement new approaches and solutions for analytics outcomes

Required Skills and Expertise:

· Bachelor's Degree with 14+ years of relevant experience in an allied functions such as: Sales Force Effectiveness, data/digital analytics, Omnichannel, integrated marketing, supporting Pharma/Lifesciences Commercial internally or in consulting; at least 8+ in leading teams

· Proven expertise and tangible experience in demonstrating value through AI and advanced Analytics.

· Proficiency in SQL, R/Python or SAS, AWS, BI platforms, CRM, customer 360 tools

· High level of motivation and a strong desire to find creative solutions to challenging situations

· Demonstrated ability to enforce business rules and policies in a constructive but disciplined manner

· Strong track record of leading cross-functional teams to deliver and delivering complex cross functional projects

· Substantial analytics experience and understanding of complexities in specialty markets, medical landscape, and US pharmaceutical business

· Proven ability to rally resources to achieve project and business results

Education

· Master's degree in management/ pharmaceutical or a related field from a premium college

Lilly is dedicated to helping individuals with disabilities to actively engage in the workforce, ensuring equal opportunities when vying for positions. If you require accommodation to submit a resume for a position at Lilly, please complete the accommodation request form ) for further assistance. Please note this is for individuals to request an accommodation as part of the application process and any other correspondence will not receive a response.

Lilly does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status.

#WeAreLilly



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