Digital Marketing Executive

1 week ago

Coimbatore, Tamil Nadu, India Astrology Works Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Company Description

Astrology Works is a human resources company headquartered in Olympia, Washington, United States. Located at 1714 Jefferson St SE, the company specializes in providing tailored HR solutions to meet diverse workforce needs. Astrology Works is dedicated to fostering organizational growth through innovative strategies and comprehensive human resource practices. The company values excellence, collaboration, and adaptability in a fast-evolving business environment.

Role Description

This is a full-time on-site role for a Digital Marketing Executive, based in Coimbatore. The Digital Marketing Executive will plan and execute marketing campaigns, manage communication strategies, and oversee social media marketing. Additional responsibilities include creating and optimizing web content, tracking performance metrics through web analytics, and ensuring consistent branding across digital platforms. The role requires proactive collaboration with cross-functional teams to achieve business objectives.

Qualifications

  • Marketing and Communication skills to plan and implement effective campaigns
  • Social Media Marketing expertise to manage platforms and drive engagement
  • Proficiency in Web Content Writing to create compelling and targeted content
  • Experience with Web Analytics to measure and analyze performance metrics
  • Strong organizational and time-management skills
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field
  • Relevant certifications such as Google Analytics, Facebook Blueprint, or HubSpot are a plus

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