
Digital Marketing Manager
1 week ago
Job Title:
Digital Marketing Manager
Location:
Ahmedabad
Experience:
01 – 03 Years
Job Type:
Full-Time
Work Days:
06 Days Working
We are looking for a
highly motivated and creative Digital Marketing Specialist
to drive our online presence and performance across multiple digital channels. The ideal candidate will have hands-on expertise in
SEO, performance marketing (Google & Meta Ads), content creation, web development/design coordination, analytics, and creative execution
. This role requires both
strategic planning and execution
to deliver measurable business growth.
Key Responsibilities
SEO & Website Optimization
- Conduct keyword research, on-page/off-page SEO, and technical SEO audits.
- Optimize website content, blogs, and landing pages for improved organic rankings.
Content, Creative & Web Design Management
- Plan, create, and coordinate engaging content (blogs, social media posts, ad copies, etc.).
- Collaborate with graphic/web designers or use tools (Canva, Photoshop, Figma, etc.) to produce visuals and web layouts.
- Coordinate with web developers/designers to ensure websites, landing pages, and campaign pages are optimized for UI/UX and performance.
Performance Marketing (Google & Meta Ads)
- Plan, execute, and optimize paid campaigns on Google Ads, Facebook, and Instagram.
- Monitor ad performance, adjust budgets, and maximize ROI.
Analytics & Reporting
- Set up and manage tracking tools (Google Analytics, Google Tag Manager, Meta Pixel, etc.).
- Generate performance reports, analyze data, and provide actionable insights.
Cross-Functional Collaboration
- Work closely with design, sales, product, and web development teams to ensure consistent brand messaging and user experience.
- Stay updated on industry trends, competitor strategies, and emerging digital tools.
Requirements
- 1–3 years of experience in digital marketing (agency or in-house).
- Strong knowledge of SEO tools (SEMRush, Ahrefs, Google Search Console).
- Hands-on experience with Google Ads Manager and Meta Business Suite.
- Experience in coordinating with
web developers/designers
for website updates and landing pages. - Basic graphic/web design skills (Canva/Photoshop/Figma) preferred.
- Strong analytical mindset with expertise in Google Analytics & reporting tools.
- Excellent written and verbal communication skills.
Role Summary
- The
Digital Marketing Specialist
will lead end-to-end digital marketing execution—covering
SEO, web development/design coordination, website content, content strategy, paid campaigns, and analytics
. The role requires a balance of
creativity (content, design & web)
and
analytical skills (ads & data tracking)
to deliver impactful results and accelerate business growth.
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