Digital Marketing Manager

1 week ago

Ahmedabad, Gujarat, India Phoenix Business Advisory Full time ₹ 12,00,000 - ₹ 36,00,000 per year

Job Summary:

We are seeking a dynamic and experienced Marketing Head to lead our digital initiatives and drive

brand growth. The ideal candidate will be responsible for developing, implementing, and optimizing

comprehensive digital marketing strategies across various online channels. This role demands a strong

analytical mindset, hands-on campaign management expertise, and the ability to lead a high-

performing team to deliver measurable results in traffic, brand visibility, and revenue.

Key Responsibilities:


• Strategic Planning: Design and execute digital marketing strategies aligned with business

goals.


• Campaign Management: Plan, implement, and optimize marketing campaigns across SEO,

SEM, social media, email marketing, and other digital channels.


• Content Creation: Oversee the creation of high-quality content, blogs, and digital assets that

support marketing efforts.


• Social Media Management: Develop and maintain the company's presence on various social

media platforms to build brand awareness and engage with audiences.


• Email Marketing: Plan and execute targeted email campaigns to nurture leads and drive

customer retention.


• Data Analysis: Monitor and evaluate campaign performance through analytics tools to drive

improvements and ROI.


• Budget Management: Manage the digital marketing budget effectively and ensure cost-

efficient operations.


• Team Leadership: Lead, guide, and mentor a team of marketing professionals to achieve set

targets.


• Market Trends: Stay updated with the latest trends, tools, and best practices in digital

marketing.

Required Skills:


• Strategic Thinking: Ability to build and implement impactful marketing strategies.


• Analytical Proficiency: Strong command over marketing analytics and KPI tracking.


• Project Management: Capable of handling multiple projects and tight deadlines.


• Communication: Excellent verbal and written communication skills.


• Collaboration: Team player with experience in cross-functional coordination.


• Creativity: Innovative mindset for designing and executing engaging campaigns.


• Leadership: Proven ability to lead and motivate marketing teams.

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