
Content Specialist
12 hours ago
Job Title:
Content Specialist / Content Lead – Electronics and Gadgets
Grade:
M1 – Manager / Senior Manager
Department:
Editorial
Location:
Bangalore (Manyata Tech Park)
Experience:
6 to 9 years in content writing and editorial strategy (technology/electronics focus preferred)
Compensation:
In the range of INR 5 to INR 10 Lakh per annum
About TMOE
At
The Marvel of Everything (TMOE)
, we merge content, technology, and commerce to shape how modern audiences discover and decide. With a growing presence across India and Southeast Asia, and growing into other geographies, we power a network of publishers, creators, and brands to connect stories with scale and commerce with credibility.
Role Overview
We're looking for a tech-savvy Content Specialist / Lead
who can blend
editorial depth, product expertise, and commerce outcomes
. From smartphone launches to buying guides, you'll create content that is
insightful, trusted, and conversion-driven
— powered by AI tools, consumer insights, and market intelligence.
Reporting to the
Head of Editorial & Audience Experience
, this is a high-ownership role at the intersection of
technology journalism and commerce strategy
. You'll lead the electronics & gadgets vertical, ensuring our content drives
discovery, decision-making, and purchase intent.
Key Responsibilities
Editorial Strategy & Creation
- Own the electronics & gadgets content roadmap
, covering smartphones, laptops, wearables, smart home devices, and emerging tech - Develop multi-format content: buying guides, reviews, comparisons, explainers, product round-ups, and launch coverage
- Manage the editorial calendar around
product launches, sales events (Big Billion Days, Prime Day), and seasonal shopping cycles - Collaborate with design/product teams to create immersive reviews, shoppable comparisons, and interactive guides
AI-Enhanced Content & Research (As and when these are integrated into TMOE)
- Use AI tools for trend analysis, product spec comparisons, and recommendation engines
- Build AI-powered decision support tools
(e.g., "Best Laptop for Students under ₹50k") integrated into editorial formats - Maintain editorial integrity while scaling content production with AI assistance
Commerce & Brand Alignment
- Partner with monetization/brand teams to translate briefs into engaging gadget-focused campaigns
- Curate affiliate products (Amazon, Flipkart, brand D2C stores) and integrate them seamlessly into editorial
- Balance independent, trust-driven reviews
with
commerce outcomes - Cross-Functional & Distribution
- Work closely with social, SEO, and growth teams to amplify content reach
across digital channels - Monitor analytics to optimize tone, format, and merchandising strategies
- Lead and mentor a small network of freelance writers/reviewers, tech enthusiasts
Success Metrics (KPIs)
- Content Engagement: Page views, time spent, CTR on shoppable links
- SEO Performance: Rankings for high intent keywords and organic growth
- Client/Partner Success: Satisfaction with editorial collaborations, repeat briefs from brand
- Audience Retention: Returning visitor % and subscriber growth (newsletter, notifications)
Ideal Candidate Profile
- 6–9 years in tech journalism, gadget reviews, or digital publishing
- Deep knowledge of the electronics & consumer tech landscape; strong editorial judgment
- Comfortable with AI-assisted research, content generation, and comparison tools
- Ability to write across tones: trusted reviewer, simple explainer, and commerce clarity
- Experience with CMS, analytics platforms, and visual storytelling tools
- Data-driven mindset: able to balance editorial credibility with monetization goals
Nice to Have
- On-ground experience with gadget launches, reviews, or hands-on testing
- Network with tech brands, PR teams, and influencer reviewers
- Experience in video content (YouTube reviews, unboxings, explainers)
- Skills in short-form gadget content (Reels/TikTok, comparison carousels)
- Exposure to affiliate ecosystems and live commerce formats
Growth & Career Path
- High-ownership role with direct visibility to leadership
- Opportunity to grow to Head of Tech Editorial or other positions as TMOE scales
- Exposure to cross-border tech content practices and global consumer electronics markets
Why TMOE?
- Work at the cutting edge of content + commerce innovation
- Be part of a fast-growing startup with regional and global ambitions
- Flexible, collaborative work culture with offices in India and Singapore
- A company that values ownership, creativity, and impact
- Equal Opportunity: We celebrate diversity and are committed to creating an inclusive workplace
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