Copywriter

7 days ago

Hiranandani Estate Thane Maharashtra, India IKANDY Full time ₹ 1,80,000 - ₹ 3,60,000 per year

Job Description

We're looking for a creative and detail-oriented Copywriter who can craft compelling content across digital platforms.

You'll work closely with our design and strategy teams to create high-impact communication for brands across industries.

You should be someone who understands tone, clarity, marketing psychology — and most importantly, how to make people feel something through words.

Roles & Responsibilities

Content Writing

  • Write clear, engaging and brand-aligned copy for social media posts, reels, ads, websites, emails, and landing pages
  • Craft long-form content such as blogs, articles, scripts, and case studies
  • Rewrite and refine client-provided content to match brand voice

Creative Concepting

  • Work with designers to develop ideas for campaigns, reels, and content series
  • Brainstorm with the creative team to produce fresh, innovative concepts

Brand Voice Development

  • Understand and adapt to different brand tones
  • Maintain consistency in messaging across all deliverables

Advertising & Sales Copy

  • Write high-converting Meta Ads, Google Ads, and campaign taglines
  • Create persuasive copy that drives engagement, clicks, and leads

Research & Insights

  • Research industry trends and brand competitors
  • Stay updated with digital marketing trends to improve content quality

Quality & Feedback

  • Proofread and self-edit content for accuracy, grammar, and clarity
  • Incorporate internal and client feedback efficiently

Requirements

  • Excellent command over English (Hindi/Marathi is a bonus)
  • Strong understanding of social media and digital-first communication
  • Ability to work under deadlines and manage multiple projects
  • A passion for creativity, storytelling, and branding
  • Prior agency experience is preferred but not mandatory

Bonus Points For

  • Scriptwriting experience
  • Knowledge of SEO-based writing
  • Understanding of brand identity and communication strategy

Job Type: Full-time

Pay: ₹10, ₹18,000.00 per month

Benefits:

  • Paid time off

Ability to commute/relocate:

  • Hiranandani Estate, Thane, Maharashtra: Reliably commute or planning to relocate before starting work (Preferred)

Education:

  • Bachelor's (Required)

Language:

  • English (Required)
  • Marathi (Preferred)

Work Location: In person

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