Market and Business Development Consultant

Your Journey at Crowe Starts Here:

At Crowe, you can build a meaningful and rewarding career. With real flexibility to balance work with life moments, you're trusted to deliver results and make an impact. We embrace you for who you are, care for your well-being, and nurture your career. Everyone has equitable access to opportunities for career growth and leadership. Over our 80-year history, delivering excellent service through innovation has been a core part of our DNA across our audit, tax, and consulting groups. That's why we continuously invest in innovative ideas, such as AI-enabled insights and technology-powered solutions, to enhance our services. Join us at Crowe and embark on a career where you can help shape the future of our industry.

Job Description:

Key Responsibilities

• Lead Generation & Sourcing:
  Identify and source leads through multiple channels — online research, databases, LinkedIn Sales Navigator, networking, and market intelligence tools. Build and maintain a robust lead pipeline across target segments and geographies.

• Lead Qualification & Follow-up:
  Conduct outreach via email, phone, and LinkedIn to engage and qualify leads. Prepare and manage structured cadences for follow-up and nurture activities to convert leads into meetings and qualified opportunities.

• Account Research & Mapping:
  Research and map target accounts, identifying key decision-makers and organizational structures. Gather intelligence on company needs, market trends, and buying signals to personalize outreach.

• Outreach Execution & Optimization:
  Design and execute personalized outreach strategies, testing messaging, cadence, and timing to improve conversion rates. Track engagement metrics and continuously refine tactics based on performance data.

• Marketing Support & Collateral:
  Assist in creating sales and marketing materials — presentations, brochures, case studies, and campaign content — that support lead generation and brand awareness.

• Market & Industry Research:
  Stay updated on industry developments, emerging trends, competitor strategies, and new market opportunities. Summarize insights into actionable recommendations.

• Reporting & Analytics:
  Maintain detailed records in CRM tools, tracking leads, conversions, and outreach performance. Generate periodic reports and insights to guide strategy improvements.

• Creative Marketing Contributions:
  Contribute innovative ideas for campaigns, events, or digital initiatives. Bring a creative mindset to content, messaging, and visual presentation that captures audience attention.

• Organization & Execution:
  Maintain discipline in lead tracking, follow-up, and reporting. Ensure CRM accuracy and effective task management to achieve consistent pipeline growth.

Requirements

• Bachelor's degree in business administration (BBA) or related field.

• Strong communication and presentation skills with fluency in written and spoken English.

• Some business development experience via internships, etc.

• Highly creative and resourceful, with the ability to generate fresh marketing and outreach ideas.

• Proficient in Microsoft Office (Excel, PowerPoint, Word).

• Familiarity with CRM systems and prospecting tools like LinkedIn Sales Navigator or equivalent.

• Organized, detail-oriented, and disciplined in follow-up and pipeline management.

• Strong analytical and research abilities to identify high value leads and prioritize effectively.

• Resilient, self-motivated, and driven by measurable outcomes.

We expect the candidate to uphold Crowe's values of Care, Trust, Courage, and Stewardship. These values define who we are. We expect all of our people to act ethically and with integrity at all times.

Our Benefits:
At Crowe, we know that great people are what makes a great firm. We value our people and offer employees a comprehensive benefits package. Learn more about what working at Crowe can mean for you

How You Can Grow:
We will nurture your talent in an inclusive culture that values diversity. You will have the chance to meet on a consistent basis with your Career Coach that will guide you in your career goals and aspirations. Learn more about where talent can prosper

More about Crowe:

C3 India Delivery Centre LLP formerly known as Crowe Howarth IT Services LLP is a wholly owned subsidiary of Crowe LLP (U.S.A.), a public accounting, consulting and technology firm with offices around the world. Crowe LLP is an independent member firm of Crowe Global, one of the largest global accounting networks in the world. The network consists of more than 200 independent accounting and advisory firms in more than 130 countries around the world.

Crowe does not accept unsolicited candidates, referrals or resumes from any staffing agency, recruiting service, sourcing entity or any other third-party paid service at any time. Any referrals, resumes or candidates submitted to Crowe, or any employee or owner of Crowe without a pre-existing agreement signed by both parties covering the submission will be considered the property of Crowe, and free of charge.