Sr. Email Marketing Specialist

16 hours ago

Gurgaon, Haryana, India Gartner Full time US$ 90,000 - US$ 1,20,000 per year

Job Brief:

Gartner Digital Markets is looking for a Lifecycle Marketing Specialist to accelerate growth of our International online software marketplaces through personalized email experiences to extend the customer lifecycle efforts. In coordination with the Growth Marketing team, this role will drive the end-to-end email campaign execution for the Gartner Digital Markets.

What You Will Do:

Email Campaign Execution:

  • Support various strategic programs via manual and triggered campaigns across the customer lifecycle including prospecting, win-back, nurturing, re-engaged, surveys, and transactional emails.
  • Execute on email creation using HTML within approved Gartner Digital Markets approved email templates, imagery, and design
  • Set up campaign canvases to ensure the right audience receives the right email at the right time
  • Ability to set up new audience segments, use dynamic content, use dynamic fields to customize emails per guidance from Lifecycle leadership
  • Ensure all links have the correct UTM tagging using the Buyer Lifecycle or Vendor Lifecycle approved UTM parameters and UTM builder
  • Execute A/B tests, manage testing calendar, record results, and advise on improvements. Testing includes subject lines, message content, CTAs, customer cohorts, and segments, send time, and new features intended to drive performance lift.
  • Updating email HTML and templates to meet campaign requirements and copy structure
  • Updating and keeping up with the email marketing calendar of upcoming and completed campaigns

Performance Tracking:

  • Ability to pull the performance metrics for email campaigns and analyze reports needed to identify opportunities to optimize email campaign effectiveness

Segmentation Strategies

  • Demonstrated expertise in customer segmentation and analysis of subscribers
  • Demonstrated expertise in growing active email contact database through email nurture strategies

Experimentation/testing

  • Support an ongoing testing roadmap for email templates, messaging, creative, and landing pages, and regularly report out on test results

Communication

  • Communicate frequently via Email, Slack, Coda (or comparable Project Management tool) and Microsoft teams to ensure this role is well integrated with the teams operations and processes

What You Will Need:

  • 3-5 years' relevant email marketing experience
  • Hands-on experience in marketing automation platforms
  • Strong proficiency of HTML/CSS
  • Experience with Eloqua or equivalent Marketing Automation technology required (Salesforce Marketing Cloud, Braze, etc.)
  • Great written and verbal communication skills
  • Strong project management skills and exceptional attention to detail

Who We Are:

  • Action Oriented - Deliver fast, get great results. We embrace the vision, roadmap to success and the action it takes to make it happen.
  • Intellectually Curious - Seek to learn, love to teach. We're humble and embrace respectful, radical candor with a mindset of ongoing professional and personal development.
  • Collaborative - One team, shared mission. We welcome feedback and understand the value of working together to accomplish more than what is possible individually.

  • Email Marketing Specialist

    17 hours ago

    Gurgaon, Haryana, India Radical Minds Technologies Pvt. Ltd. Full time ₹ 8,00,000 - ₹ 12,00,000 per year

    Job Title: Email Marketing SpecialistExperience: 2-3 YearsIndustry: B2B SaaSLocation: On-site (Gurgaon)Apply Only: Immediate JoinersTarget Market: USA, UK, India & English-speaking countriesJob Overview:We are looking for an experienced Email Marketing Specialist to plan, execute, and optimize our email marketing campaigns for B2B SaaS products, BPO, AI...

  • Email Marketing Specialist

    14 hours ago

    Gurgaon, Haryana, India Blockchain Council Full time ₹ 8,00,000 - ₹ 12,00,000 per year

    Location: Gurugram, India Working Days: Monday to Friday (5 Days Working) Employment Type: Full-Time, On-SiteAbout Blockchain Council:Blockchain Council is a globally recognized group of blockchain and AI experts offering certifications and training. We're shaping the future of technology through world-class programs, and we're looking for a results-driven...

  • Email Marketing

    17 hours ago

    Gurgaon, Haryana, India Aces Global Consulting Pvt Ltd Full time ₹ 8,00,000 - ₹ 12,00,000 per year

    Job OverviewWe are currently seeking an experienced Email Marketing Associate to help us drive customer engagement, retention & revenue through target email campaigns.Responsibilities: Develop and execute targeted email campaigns to engage, retain, and convert customers Excellent hold on Email Blasting  Will be responsible for generating the Lead from the...

  • Email & WhatsApp Marketing Specialist

    14 hours ago

    Gurgaon, Haryana, India CollegePass Full time ₹ 8,00,000 - ₹ 12,00,000 per year

    Position OverviewWe are seeking an experienced and creativeEmail & WhatsApp Marketing Specialistto design, execute, and optimize multi-channel campaigns that drive engagement and conversions. The ideal candidate must behands-on with Mailchimp, AiSensy, and Wati, and preferably have experience withCleverTapfor advanced campaign automation and analytics. This...

  • Ppc

    14 hours ago

    Gurgaon, Haryana, India SR Industries Full time ₹ 8,00,000 - ₹ 12,00,000 per year

    Company DescriptionSR Industries, a subsidiary of Aftrade Nigeria, is a trading company specializing in plastic raw materials and masterbatches. Our focus is on providing high-quality materials to meet the diverse needs of our clients. Based in Gurugram, we are committed to excellence and innovation in the plastics industry.Role DescriptionThis is a...

  • Sr Strategic Sourcing Specialist

    6 days ago

    Gurgaon, Haryana, India beBeeStrategicSourcing Full time

    Job Title:Sr Strategic Sourcing SpecialistAbout the Job:We are seeking a highly skilled Sr Strategic Sourcing Specialist to join our team. The ideal candidate will have excellent negotiation and analytical skills, with a proven track record of cost reduction and vendor management.Key Responsibilities:Develop and implement strategic sourcing plans to achieve...

  • Sr Marketing Specialist

    6 days ago

    Gurgaon, Haryana, India Gartner Full time US$ 90,000 - US$ 1,20,000 per year

    About Gartner Digital Markets: Gartner Digital Markets (GDM) is a business unit within Gartner.  Our mission is to help small businesses make the right technology decisions and find the tools they need to grow, optimize, and become more effective at what they do.  The business is comprised of four leading brands—Capterra, Software Advice, GetApp, and...

  • Sr Marketing Specialist

    15 hours ago

    Gurgaon, Haryana, India Gartner Full time US$ 80,000 - US$ 1,20,000 per year

    About Gartner Digital Markets:Gartner Digital Markets (GDM) is a business unit within Gartner. Our mission is to help small businesses make the right technology decisions and find the tools they need to grow, optimize, and become more effective at what they do. The business is comprised of four leading brands—Capterra, Software Advice, GetApp, and UpCity....

  • Email Marketer Job in Gurgaon at Upthrust Marketing Private Limited

    14 hours ago

    Gurgaon, Haryana, India CollegeSearch Full time ₹ 5,00,000 - ₹ 8,00,000 per year

    About the JobAs our Email Marketing & Outreach Specialist, you'll orchestrate lead generation campaigns across multiple client accounts.Selected intern's day-to-day responsibilities include: Design and launch email sequences for clients Create and optimize cold outreach campaigns through Instantly, LinkedIn, and other platforms Manage marketing automation...

  • LinkedIn Marketing Specialist – B2C Content, Email Campaigns

    14 hours ago

    Gurgaon, Haryana, India Growth Investing Full time ₹ 3,50,000 - ₹ 6,00,000 per year

    About We are a SEBI-registered equity research & model portfolio platform that helps retail investors build data-driven, growth-oriented investment portfolios. We combine financial market expertise with digital marketing strategies to reach and convert the right audience.We're looking for an expert in LinkedIn marketing & automation who can create engaging...