Retail Marketing Manager

2 weeks ago

Port Blair, Andaman and Nicobar, India Make Your Own Perfume [MYOP] Full time ₹ 60,000 - ₹ 90,000 per year
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Job Information

  • Industry Retail
  • Date Opened 08/16/2025
  • Salary Above 45000
  • Job Type Full time
  • City Hilite Business Park , Calicut
  • State/Province Kerala
  • Country India
  • Zip/Postal Code 673014

Job Description
At MYOP (Make Your Own Perfume), we're redefining the fragrance experience with India's first perfume bar, over 50+ stores nationwide, and a growing international presence. Our retail spaces aren't just points of sale — they're immersive brand experiences.

We're looking for a Retail Marketing Manager to lead strategies and activations that make our stores unmissable, our customers engaged, and our brand unforgettable.

What You'll Do

  • Develop and execute retail-focused marketing strategies to drive footfall, conversions, and customer retention across MYOP stores.
  • Plan and oversee store launch campaigns, seasonal promotions, and mall collaborations.
  • Work closely with mall marketing teams to create joint promotional opportunities.
  • Coordinate BTL activations, sampling drives, and in-store events.
  • Lead visual merchandising plans in alignment with brand guidelines.
  • Partner with the influencer marketing team for on-ground collaborations.
  • Track ROI for all retail marketing initiatives and optimise for performance.

Requirements
What We're Looking For

  • 5–6 years of experience in retail marketing or experiential marketing (lifestyle, luxury, FMCG, or fashion preferred).
  • Strong understanding of in-store activations, mall partnerships, and BTL strategies.
  • Proven ability to manage multi-location campaigns and work cross-functionally.
  • Excellent vendor negotiation, budgeting, and project management skills.
  • Creative mindset with a results-driven approach.

Benefits
PF

ESI

Health Insurance

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