Business Development Executive
8 hours ago
Role & responsibilities
- Promotion of business, service, products, and brand at customer end.
- Identifying new customers.
- Generate business from sectors such as Automotive, Construction, power plants, textile, food processing, etc.
- Meet monthly, quarterly, and annual volume/value targets.
- Promote and sell industrial-grade lubricants (hydraulic oils, gear oils, compressor oils, etc.)
- Conduct lube surveys, site audits, and application assessments.
- Recommend proper lubricants based on machine type, temperature, load, and operating environment.
- Provide Total Lubrication Management (TLM) solutions to customers.
- Monitor and optimize lubricant consumption, reduce wear & tear, and extend oil drain intervals.
- Compiling lists describing our organizations offerings.
- Technical issue resolution of customers by understanding actual requirements of customers.
- Customer visits as per customer techno commercial requirement.
- Suggestions of the cost-effective product to customer along with help in formulating the product.
- Building brand awareness and positioning.
- Evaluating and maintaining marketing strategy.
- Researching demand for the organization's products and services.
- Evaluating competition market.
- Making presentation of all Individual Products presentation.
- Attending customer complain and meeting them for sales support and introduction for company products
- Day to day sales planning and execution, focusing on effective coverage and reach within the allocated region.
- Ensure the weekly and monthly targets are accomplished
- Build and maintain strong relationships with key clients, understand their needs, and ensure high levels of customer engagement.
- Monitor industry trends, market demands, and competitor activities to identify opportunities for growth and innovation.
- Establish and nurture cross selling opportunities with other businesses and stakeholders.
- Conduct regular product training and orientation sessions for the aftermarket sales team
- Manage the financial performance of the product lines, including revenue generation and profitability analysis.
Knowledge should in all types of Lubricants.
For Examples: Automotive Lubricants – Engine Oil, Gear Oil, Transmission oil, Brake Fluid, Grease.
Industrial Lubricants: Hydraulic oil, Compressor oil, Turbine oil, Metalworking Fluids, Chain oil
Key Technical Knowledge:
- Lubricant applications in heavy machinery and industrial equipment
- Viscosity grades, ISO/AGMA specifications, oil analysis parameters (TAN, TBN, viscosity index)
- Basics of tribology (friction, wear, lubrication)
- Knowledge of OEM specifications and approvals
Key Skills & Competencies:
- Strong B2B industrial sales skills
- Technical presentation and problem-solving ability
- Knowledge of industrial equipment and lubrication needs
- Communication and negotiation skills
- CRM & Excel proficiency
- Self-driven, target-oriented, and technically sound
Preferred candidate profile
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