Associate- Digital Marketing

2 weeks ago

Delhi NCR, India Chegg Full time ₹ 15,00,000 - ₹ 28,00,000 per year

Eligibility

  • Minimum 3 years of professional experience in digital marketing or a related field (EdTech experience preferred).
  • Strong communication skills to deliver live lessons and interact with a U.S.-based audience.
  • Proficiency in Zoom and other online learning platforms.
  • Solid understanding of digital marketing concepts, tools, and best practices, supported by a relevant degree.
  • Familiarity with subject-specific software and tools such as Google Analytics, Google Ads, Meta Business Suite, SEO tools, email marketing platforms, and content management systems.

Primary Responsibilities

Student Engagement & Support

  • Conduct mentoring sessions and live lessons on assigned digital marketing topics.
  • Maintain a QA score of 80% or above in all student interactions and deliverables.
  • Provide on-demand academic support, including tailored guidance and video explanations, to help students clarify concepts and apply them to their assignments.
  • Participate in Q&A sessions to reinforce student understanding and application of concepts.
  • Contribute to discussions and share relevant resources within the student community to keep learners engaged and informed.

Content Quality & Grading

  • Review and grade student assignments according to defined guidelines and benchmarks.
  • Deliver clear, actionable feedback to help students improve their submissions.
  • Check grading work to ensure accuracy and compliance with updated processes.
  • Review content from approved sources to confirm accuracy, relevance, and alignment with course objectives.

Team Contribution

  • Share observations on skill gaps or process challenges to support ongoing improvements.
  • Assist in onboarding activities for new team members during their initial training period.
  • Provide day-to-day support to ensure grading and feedback maintain consistent quality.

Curriculum & Process Input

  • Suggest curriculum updates or additions based on learner needs and market trends.
  • Share ideas for new course topics aligned with current digital marketing practices.
  • Recommend refinements to process documents for better efficiency and clarity.

  • Research and share tools, resources, and emerging technologies to enhance subject delivery.

  • Operational Support

  • Monitor grading volumes to help identify potential workload adjustments.

  • Contribute to preparing performance summaries for grading activities.

Secondary Responsibilities

  • Review graded checkpoints, Slack discussions, and on-demand support sessions to ensure quality compliance.
  • Suggest improvements based on analysis of content quality and learner interactions.

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