Digital Marketing Manager
3 days ago
About The Opportunity
A fast-growing B2B SaaS & cloud communications company operating in the customer experience (CX) and contact-centre technology sector. We build solutions that help businesses capture, qualify and convert leads while delivering measurable ROI across digital channels.
We are hiring an on-site Digital Marketing Manager to own performance and brand-led demand generation from our Vasai office — a role for a hands-on marketer who can drive paid, organic and content programs to deliver pipeline and customer growth.
Role & Responsibilities
- Plan, execute and optimise paid acquisition campaigns across search, social and display to maximise qualified leads and lower cost-per-lead.
- Manage end-to-end SEO strategy—technical audits, on-page optimisation and content-led link-building to improve organic visibility and rankings.
- Build and run content and email marketing programs that nurture prospects, support product launches and improve lead-to-opportunity conversion.
- Implement tracking, attribution and experimentation using GTM, GA4 and CRM integrations to improve campaign ROI and conversion rates.
- Collaborate with sales, product and design to align messaging, landing pages and conversion funnels for faster pipeline velocity.
- Prepare performance reports and present actionable insights to stakeholders to guide budget allocation and creative optimisation.
Skills & Qualifications
Must-Have
- Proven experience running paid search and social campaigns with measurable lead-generation outcomes.
- Hands-on knowledge of Google Ads and Meta Ads Manager for campaign setup, optimisation and reporting.
- Working experience with Google Analytics 4 and Google Tag Manager for tracking and attribution.
- Strong SEO background including technical audits, on-page optimisation and content strategy.
- Practical experience integrating marketing activity with CRM (HubSpot preferred) and running email campaigns.
- Comfortable with A/B testing and conversion rate optimisation on landing pages and funnels.
Preferred
- Experience in B2B SaaS or cloud communications / CX verticals.
- Certification in Google Ads or GA4 and familiarity with marketing automation platforms.
- Experience working on-site in a fast-paced, cross-functional marketing team.
Benefits & Culture Highlights
- On-site role in Vasai with a collaborative, execution-focused marketing team and direct exposure to revenue metrics.
- Opportunity to own end-to-end digital funnels and influence product and sales strategies.
- Structured performance reviews and skill-development support for high-performers.
Location: Vasai (On-site). If you are a data-driven digital marketer who delivers measurable growth and enjoys working in a results-oriented technology environment, we'd love to hear from you. Apply now with your CV and a short note on a recent campaign you ran and the results achieved.
Skills: google ads,campaigns,crm,search engine marketing,google tag manager,search engine optimization,hubspot,email marketing,digital,b2b
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