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Sr. PPC Executive
2 weeks ago
Job Description
Experience : 3-5 years
Roles and Responsibilities :
We are looking for a results-driven and detail-oriented PPC Executive to manage paid advertising campaigns for various clients, including freelance projects sourced through platforms like Upwork. The ideal candidate should have hands-on experience with Google Ads, Meta Ads (Facebook/Instagram), and other paid media platforms. You will be responsible for end-to-end campaign strategy, execution, performance monitoring, and optimization to ensure ROI and client satisfaction.
- Plan, create, and manage
PPC campaigns
across
Google Ads
,
Meta Ads (Facebook/Instagram)
, and other platforms like LinkedIn Ads, Bing Ads, or Amazon Ads. - Analyze client requirements and business goals to develop
custom ad strategies
.\ - Conduct detailed
keyword research
, competitor analysis, and audience targeting. - Write compelling ad copy and optimize creatives in collaboration with content/design teams.
- Monitor campaign performance, track KPIs, and provide
weekly/monthly performance reports
to clients. - Optimize campaigns
to meet or exceed KPIs (CTR, CPC, CPA, ROAS, etc.).
Requirements
- 3–5 years of proven experience in managing
PPC campaigns
. - Strong knowledge of
Google Ads
,
Meta Ads
,
Google Analytics
, and
Google Tag Manager
. - Experience working on
Upwork or other freelancing platforms
is a strong plus. - Proficient in
Excel/Google Sheets
for reporting and data analysis. - Understanding of
SEO basics
and how paid and organic efforts align. - Excellent communication skills (written and verbal).
- Ability to handle multiple client accounts and prioritize tasks.
Benefits
- 5 Days Working
- Work Life Balance,
- Lucrative Rewards & Recognition
- Employee friendly Corporate Work culture
- Timings are fixed with Saturday/ Sunday Off