Digital Marketing Manager

2 weeks ago

Borivli, Maharashtra, India Dr. Joshi's Holistic Multispecialty Clinic Full time ₹ 15,00,000 - ₹ 25,00,000 per year

We are seeking an experienced and visionary Digital Marketing Manager to lead our digital growth initiatives. This role demands expertise in campaign management, digital advertising, SEO, content strategy, programmatic advertising, PR advertising, and drip marketing while driving innovation, ROI, and brand visibility.

Responsibilities

  • Develop and execute integrated digital marketing strategies aligned with business goals.
  • Lead end-to-end campaign management across Google, Meta, LinkedIn, Programmatic, OTT, and Influencer channels.
  • Drive SEO/SEM & content strategies to boost organic traffic, engagement, and visibility.
  • Oversee content strategy across blogs, social media, ads, PR, and website to ensure brand consistency.
  • Manage programmatic advertising (DV360, The Trade Desk, etc.) for precision targeting & retargeting.
  • Lead digital PR & brand advertising campaigns to enhance reputation and media presence.
  • Design and implement drip marketing & automation campaigns (email, SMS, CRM workflows).
  • Monitor KPIs, optimize campaigns for ROI, and manage budgets effectively.
  • Mentor and guide the digital marketing team to deliver high-impact results.

Qualifications

  • 3–5+ years of proven digital marketing experience, with 3+ years in a leadership role.
  • Strong knowledge of SEO, SEM, content strategy, paid ads, programmatic campaigns, PR, and automation.
  • Hands-on experience with tools like Google Analytics, DV360, SEMrush, HubSpot, Mailchimp, etc.
  • Excellent leadership, communication, and analytical skills.

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