Social Media Manager

2 days ago

Mumbai, Maharashtra, India GetAWay Ice Cream & Desserts Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Company Overview

Get-A-Way is a vibrant D2C ice cream brand revolutionizing frozen treats with innovative flavors, sustainable ingredients, and a fun, youthful vibe. We're passionate about delighting customers across India with our premium, artisanal ice creams delivered straight to their doorsteps. Join us in creating content that captures the joy of indulgence and drives explosive growth on social media

Role Overview

We're seeking a dynamic, GenZ-savvy Content Manager to lead our social media strategy and fuel organic growth on platforms like Instagram, YouTube, and more. If you're obsessed with trends, memes, and viral content, and love turning ice cream scoops into shareable moments, this role is your playground. You'll craft engaging stories that resonate with young audiences, boost brand visibility, and turn followers into loyal fans.

Key Responsibilities

  • Develop and execute a content calendar tailored for GenZ, focusing on short-form videos, reels, stories, and long-form YouTube content that highlights our ice cream innovations, behind-the-scenes fun, and user-generated challenges.
  • Create high-quality, on-brand visuals, captions, and scripts that drive engagement, including collaborations with influencers, UGC campaigns, and trend-jacking.
  • Analyze performance metrics (e.g., reach, engagement rates, conversions) using tools like Instagram Insights and YouTube Analytics to optimize strategies and report on ROI.
  • Manage day-to-day posting, community interactions, and growth hacks to increase followers and traffic to our D2C website.
  • Collaborate with marketing and product teams to align content with launches, promotions, and seasonal campaigns.
  • Stay ahead of social media trends, algorithm changes, and GenZ preferences to keep Get-A-Way at the forefront of digital conversations.
  • Creation of content calendar and implementation.

Qualifications

  • Bachelor's degree in Marketing, Communications, Media Studies, or a related field.
  • 0-4 years of experience in content creation or social media management, preferably for GenZ-targeted brands in FMCG or food & beverage.
  • Proven track record of growing social media accounts (e.g., increasing followers by 50%+ or driving viral campaigns).
  • Expertise in content tools like Canva, Adobe Creative Suite, CapCut, or similar for video editing and graphic design.
  • Strong understanding of GenZ culture, humor, and digital behaviors; must be active on social platforms personally.
  • Excellent writing, storytelling, and communication skills with a creative, fun-loving mindset.
  • Ability to work in a fast-paced environment, with flexibility for evening/weekend posts as needed.

  • Social Media Manager

    3 weeks ago

    Mumbai, Maharashtra, India Social Pill Full time

    Job Title: Social Media Executive/ManagerJob Location: WFO role from Andheri West, Mumbai (next to Azad Nagar Metro Station)Job Summary:Social Pill, a leading digital marketing agency, is seeking a highly creative and motivated person to join our team. The successful candidate will be responsible for developing innovative content ideas for our clients & and...

  • Social Media Manager

    2 weeks ago

    Mumbai, Maharashtra, India Social Pill Full time

    Job Title: Social Media Executive/Manager Job Location: WFO role from Andheri West, Mumbai (next to Azad Nagar Metro Station) Job Summary: Social Pill, a leading digital marketing agency, is seeking a highly creative and motivated person to join our team. The successful candidate will be responsible for developing innovative content ideas for our clients...

  • Social Media Manager

    2 weeks ago

    Mumbai, Maharashtra, India Social Pill Full time

    Job Title: Social Media Executive/ManagerJob Location: WFO role from Andheri West, Mumbai (next to Azad Nagar Metro Station)Job Summary:Social Pill, a leading digital marketing agency, is seeking a highly creative and motivated person to join our team. The successful candidate will be responsible for developing innovative content ideas for our clients & and...

  • Social Media Manager

    3 weeks ago

    Mumbai, Maharashtra, India Win It Social Full time

    Job DescriptionCompany DescriptionWin It Social is a digital marketing agency dedicated to skyrocketing your online presence. We specialize in transforming social media engagement from negligible to sensational with our expert strategies. Our team is passionate about social media, crafting compelling content and eye-catching visuals that captivate and engage...

  • Social Media Manager

    3 weeks ago

    Mumbai, Maharashtra, India PING Network Full time

    We are looking for a creative and experienced Social Media Manager to join our team. The ideal candidate will be responsible for developing and implementing our social media strategy in order to increase our online presence and improve our marketing and sales efforts. The Social Media Manager will be responsible for creating original text and video...

  • Social Media Manager

    2 weeks ago

    Mumbai, Maharashtra, India Admatazz Full time

    Job DescriptionWe seek a dynamic and creative Social Media Manager to join our marketing team. The ideal candidate will have a passion for social media, a strong understanding of various platforms, and the ability to develop and implement engaging content strategies. The Social Media Manager will be crucial in increasing our brand&aposs online presence,...

  • Social Media Manager

    3 weeks ago

    Mumbai, Maharashtra, India HR Yaar Full time

    Job DescriptionJob Title: Social Media ManagerLocation: Bandra, MumbaiExperience: 4-6 yearsOverview:We are seeking a proactive and creative Social Media Manager to manage and grow our brand presence across various social media platforms. The ideal candidate will have a passion for digital trends, content creation and community engagement. You will work...

  • Social Media Manager

    3 weeks ago

    Mumbai, Maharashtra, India HR Yaar Full time

    Job Title: Social Media ManagerLocation: Bandra, MumbaiExperience: 4-6 yearsOverview:We are seeking a proactive and creative Social Media Manager to manage and grow our brand presence across various social media platforms. The ideal candidate will have a passion for digital trends, content creation and community engagement. You will work closely with the...

  • Social Media Manager

    2 weeks ago

    Mumbai, Maharashtra, India HR Yaar Full time

    Job Title: Social Media ManagerLocation: Bandra, MumbaiExperience: 4-6 yearsOverview:We are seeking a proactive and creative Social Media Manager to manage and grow our brand presence across various social media platforms. The ideal candidate will have a passion for digital trends, content creation and community engagement. You will work closely with the...

  • Social Media Manager

    2 weeks ago

    Mumbai, Maharashtra, India HR Yaar Full time

    Job Title: Social Media Manager Location: Bandra, Mumbai Experience: 4-6 years Overview : We are seeking a proactive and creative Social Media Manager to manage and grow our brand presence across various social media platforms. The ideal candidate will have a passion for digital trends, content creation and community engagement. You will work closely with...