Lead Generation Specialist

1 week ago

Ludhiana, Punjab, India Axis Enterprises Full time

Female Marketing Executive for Lead Generation at Axis Enterprises

Location: Sunder Nagar, Ludhiana

Department: Marketing

Experience: 0–3 Years (Freshers with strong learning mindset are welcome)

About the Role

Axis Enterprises - India's leading company in UV Printers & DTF Printing Technology, is hiring a Female Marketing Executive who will play a critical role in the growth engine of the company.

Your responsibility will be to generate qualified leads, nurture prospects, and distribute verified leads to the sales team, ensuring every enquiry is handled smoothly and professionally.

You will be the bridge between marketing and sales, making sure the sales team always has a strong pipeline of ready-to-talk prospects.

Key Responsibilities

  • Conduct daily lead generation through digital research, industry directories, exhibitions, and social media.
  • Run and manage marketing campaigns that bring inbound enquiries.
  • Qualify leads using company criteria and ensure accuracy before handing over to the sales team.
  • Maintain and update lead data in CRM.
  • Coordinate with the sales department to ensure seamless lead distribution.
  • Track performance of leads: conversion, follow-ups, response quality.
  • Create basic marketing content (messages, WhatsApp creatives, captions) when needed.
  • Manage incoming calls/messages regarding product enquiries.
  • Support trade shows, exhibitions, and marketing events.
  • Prepare basic reports on lead flow, campaign performance, and customer interest trends.

What We're Looking For

  • Female candidate with strong communication & positive attitude.
  • Must be passionate about marketing, branding, and customer psychology.
  • Confident in using WhatsApp, Google Sheets, and basic digital tools.
  • Ability to learn technical products (UV Printers & DTF Machines).
  • Highly organised, proactive, and detail-oriented.
  • Self-motivated and eager to grow within the company.

Preferred but Not Mandatory

  • Experience in marketing, CRM, or lead management.
  • Knowledge of UV printing, DTF, or industrial machinery marketing.

Why Join Axis Enterprises?

  • Work directly with leadership in a high-growth technology company.
  • Learn advanced marketing systems used in India's top-performing sales teams.
  • Career progression opportunities in Marketing, Sales Strategy, or Brand Building.
  • Supportive environment, structured training, and exposure to exhibitions across India.

How to Apply

Send your CV with subject line "Marketing Executive – Axis Enterprises" to:

or

Contact HR:

Job Type: Full-time

Pay: ₹15, ₹25,000.00 per month

Benefits:

  • Cell phone reimbursement

Work Location: In person

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