Social Media Manager

1 hour ago

Hyderabad, Telangana, India anpct Full time ₹ 4,00,000 - ₹ 12,00,000 per year
Overview The role of a Social Media Manager is crucial in today's digital world, as it involves planning, implementing, managing, and monitoring an organization's Social Media strategy in order to increase brand awareness, improve marketing efforts, and increase sales. The Social Media Manager is responsible for creating engaging content, responding to comments and customer inquiries, and analyzing data to improve the organization's online presence.Key responsibilities
  • Develop and implement social media strategy
  • Create and manage social media content
  • Monitor and analyze social media performance
  • Respond to comments and customer queries
  • Collaborate with marketing team to integrate social media into overall marketing strategy
  • Stay up-to-date with social media trends and tools
  • Manage social media advertising campaigns
  • Build and maintain social media communities
  • Track and report on social media metrics
  • Manage and oversee social media content calendars
  • Execute social media campaigns in alignment with marketing objectives
  • Stay informed on industry changes and adjust social media strategies accordingly
  • Communicate with followers, responding to queries in a timely manner
  • Interact with industry influencers via social media to create a strong network
  • Utilize SEO and content marketing strategies
Required qualifications
  • Bachelor's degree in Marketing, Communications, or relevant field
  • Proven work experience in social media management
  • Demonstrable experience leading and managing social media campaigns
  • Experience in developing and implementing social media strategies
  • Proficient with social media management tools
  • Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
  • Understanding of SEO and web traffic metrics
  • Experience with doing audience and buyer persona research
  • Strong understanding of social media KPIs
  • Excellent multitasking and time-management skills
  • Strong visual eye and experience with photo and video editing software
  • Excellent written and verbal communication skills
  • Ability to identify and track relevant community metrics
  • Hands on experience in content management
  • Ability to interpret website traffic and online customer engagement metrics

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