Marketing Manager

4 days ago

Delhi, Delhi, India Concept Medical Full time ₹ 1,04,000 - ₹ 13,08,780 per year

- Develop and implement integrated marketing strategies to support sales objectives and revenue targets. - Collaborate with the sales team to understand customer needs, market trends, and competition to tailor campaigns accordingly. - Plan and manage marketing campaigns (digital & traditional), product launches, trade shows, and other promotional events. - Oversee the creation of marketing materials such as brochures, presentations, product videos, and online content. - Monitor and analyze campaign performance, lead generation, and conversion rates to optimize efforts. - Manage digital marketing channels including SEO/SEM, email, social media, and company website to ensure strong online presence. - Conduct market research and competitor analysis to identify opportunities for growth and differentiation. - Manage the marketing budget and ensure ROI-driven execution of all activities. - Coordinate with internal teams including sales, design, product, and communications for cohesive brand messaging. - Build relationships with external vendors, media partners, and advertising agencies. Qualifications: - Bachelor's degree in Marketing, Business Administration, or related field (MBA preferred). - 8–12 years of proven experience in marketing, preferably in a sales-driven or B2B environment. - Strong understanding of marketing principles, branding, digital tools, and customer behavior. - Proficiency in marketing tools and platforms such as Google Ads, CRM systems, analytics tools, and design collaboration platforms. - Excellent communication, leadership, and project management skills. - Ability to multitask, prioritize, and meet deadlines in a fast-paced environment. Key Competencies: - Strategic Thinking - Sales Orientation - Creativity & Innovation - Market Intelligence - Data-Driven Decision Making - Leadership & Team Collaboration

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