Social Media Manager

2 weeks ago

Noida, Uttar Pradesh, India GreenHonchos Full time

Key Responsibilities

  • Strategy Development
    : Develop and execute social media strategies for various clients, ensuring alignment with broader marketing goals.
  • Content Creation & Curation
    : Create engaging and on-brand content (text, images, video, etc.) that resonates with target audiences. Work closely with the creative team to develop visual assets.
  • Community Management
    : Monitor social media channels, respond to comments, messages, and mentions in a timely and professional manner, and foster community growth.
  • Campaign Management
    : Plan, schedule, and manage organic and paid social media campaigns across platforms (Facebook, Instagram, Twitter, LinkedIn, etc.).
  • Performance Analytics
    : Track, analyze, and report on the performance of social media campaigns, using data to optimize future efforts and improve ROI.
  • Trend Monitoring
    : Stay up-to-date with the latest social media trends, tools, platforms, and best practices, applying them where relevant to client strategies.
  • Client Collaboration
    : Work closely with clients to understand their goals, audiences, and brand voice, ensuring social media efforts align with their objectives.
  • Influencer Outreach
    : Identify and collaborate with relevant influencers to boost campaign reach and engagement where applicable.

Qualifications

  • Proven experience as a Social Media Manager or similar role, preferably within an advertising agency.
  • Strong understanding of social media platforms, algorithms, and best practices.
  • Excellent content creation skills, including writing, graphic design, and video production.
  • Proficiency in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics, Facebook Insights).
  • Strong communication, organizational, and multitasking abilities.
  • Ability to work in a fast-paced, deadline-driven environment.
  • Creative mindset with the ability to think outside the box.
  • Familiarity with influencer marketing strategies.

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