Technical Content Lead

1 day ago

Greater Noida, Uttar Pradesh, India DOT Net Tricks Innovation Full time ₹ 5,00,000 - ₹ 12,00,000 per year

Job Description Technical Content Lead

Location: Greater Noida (Work From Office)

Company: ScholarHat

About ScholarHat

ScholarHat is a fast-growing EdTech company dedicated to upskilling students, graduates, and working professionals in .NET, Java, Full Stack, Angular, React, AI, Cloud, and DevOps. We bridge the gap between learning and employability through industry-driven training, live projects, expert mentorship, and placement support, helping learners secure jobs in top MNCs and startups.

We're looking for a Technical Content Lead who can manage the content team, strengthen our brand voice, and drive digital presence across platforms with strategy, creativity, and leadership.

Key Responsibilities

  • Lead the content strategy and execution across multiple digital platforms (website, blogs, social media, email campaigns, and webinars).
  • Manage, guide, and mentor the content and social media teams, ensuring consistent tone, quality, and brand alignment.
  • Collaborate with technical trainers and subject matter experts to create high-quality educational and promotional content (blogs, guides, posts, videos, etc.).
  • Guide and oversee SMO and SEO strategies to boost online visibility and engagement.
  • Plan and execute branding campaigns, webinars, and community engagement initiatives in collaboration with design and marketing teams.
  • Research emerging industry and technology trends to ensure ScholarHat's content remains relevant and insightful.
  • Analyze content performance using Google Analytics, Search Console, and other tools to optimize future campaigns.
  • Maintain a content calendar to ensure consistent and timely delivery across all channels.
  • Contribute to brand storytelling, video marketing scripts, and thought leadership initiatives.
  • Utilize Canva or similar design tools to create or review banners and visuals that support content campaigns.

Qualifications & Requirements

  • Education: B.Tech (CS/IT), BCA, or MCA only.
  • Experience: 3–6 years in technical content creation, digital marketing, or branding, preferably in the EdTech or IT industry.
  • Strong grasp of technical topics such as Full Stack Development, Java, .NET, Angular, React, AI, Cloud, or DevOps, and ability to simplify complex concepts for a diverse audience.
  • Proven experience leading content, design, or social media teams.
  • Hands-on experience with Canva, SEO tools, and social media management platforms.
  • Excellent skills in copywriting, editing, and project management.
  • Strong understanding of brand communication, storytelling, and visual aesthetics.
  • Ability to collaborate effectively with marketing, sales, and technical departments.

What We Offer

  • Opportunity to lead and shape the content, branding, and communication strategy of a growing EdTech company.
  • Direct collaboration with founders, trainers, and technical experts.
  • Freedom to innovate with digital campaigns, storytelling, and visual branding.
  • Exposure to the latest trends in technology education and EdTech marketing.
  • Competitive salary, growth-oriented culture, and leadership growth opportunities.

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