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3 days ago
We are seeking a creative and results-driven Performance Marketer to join our dynamic team. The ideal candidate will have hands-on experience in managing and scaling campaigns across Meta platforms (Facebook & Instagram) and a solid understanding of Social Media Marketing (SMM) strategies. Additional experience in Google Ads and SEO will be considered a strong advantage.
Key Responsibilities:
- Manage and grow social media channels (Facebook, Instagram, LinkedIn, etc.) with consistent content planning, posting, and engagement.
- Build and manage a monthly content calendar in alignment with the marketing strategy.
- Write engaging captions and coordinate with designers for high-quality visual content.
- Schedule and publish posts across social platforms (Facebook, Instagram, LinkedIn, etc.) using scheduling tools.
- Plan, create, and execute high-performing Meta Ads campaigns for lead generation, sales, and brand awareness.
- Monitor ad performance and optimize campaigns based on data-driven insights to achieve KPIs.
- Prepare performance reports using Meta Ads Manager and analytics tools.
- Stay updated with the latest trends, platform updates, and algorithm changes.
- (Add-on) Run and optimize basic Google Ads campaigns (Search & Display).
- (Add-on) Collaborate with SEO team for basic on-page SEO improvements and organic growth.
Key Skills & Qualifications:
Must-Have:
- Proven experience in Meta Ads (Facebook & Instagram Ads).
- Deep understanding of SMM strategies (organic + paid).
- Strong knowledge of Meta Ads Manager, audience targeting, pixel integration, and retargeting.
Soft Skills:
- Creative thinking and problem-solving ability.
- Good communication and teamwork skills.
- Ability to work independently and meet deadlines.
Job Types: Full-time, Permanent
Pay: ₹22, ₹35,000.00 per month
Benefits:
- Provident Fund
Work Location: In person
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